Regional Field Marketing Executive

About the role

The Regional Field Marketing Executive is a junior-to-mid level marketing role responsible for localizing global content and campaigns, coordinating regional events, supporting in-region sales activity, activating local partnerships and sponsorships, and producing internal communications for your regional leadership team. You'll work closely with the Global Marketing Team taking global assets, strategies, and campaigns and making them relevant, accurate, and impactful for your market. You'll also work directly with your Regional CEO and local senior leadership team, providing marketing coordination and communications support in-region. This is a doing role with genuine regional scope. You'll manage your own workload, coordinate with global and local stakeholders, and develop a broad set of marketing skills across content, events, sales support, and communications.

Responsibilities

• Adapt global marketing content - campaign materials, case studies, thought leadership, PR announcements, and award entries - for local relevance, audience fit, and cultural accuracy.
• Work with the Content & Campaigns Lead to understand the global content calendar and identify localization priorities for your region.
• Gather local market input - regional case studies, local client examples, market-specific data - and feed it back into the global content programme to ensure OLIVER's output reflects the breadth of its regional presence.
• Maintain a regional content library: localised assets, market-specific credentials, regional case studies, and adapted campaign materials - keeping everything current and easy to access for local sales and leadership teams.
• Where relevant, support translation and adaptation of materials into local languages - working with translation partners or applying bilingual skills directly.
• Coordinate the planning and delivery of OLIVER's regional events programme - proprietary owned events and paid sponsorship activations - managing logistics, supplier communication, attendee coordination, and on-the-day support.
• Work with the Content & Campaigns Lead to ensure regional events are connected to the global events strategy and broader content calendar.
• Support pre-event marketing - local promotion, invitation management, registration coordination - and post-event follow-up including attendee communications and content capture.
• Maintain a regional events calendar and keep the Global Marketing Team and Regional CEO updated on timelines, actions, and outcomes.
• Track event spend against budget and maintain accurate cost records, raising purchase orders as directed.
• Support local prospect nurture by coordinating with the Demand Generation Lead to adapt or develop region-specific nurture content and outreach sequences.
• Manage and maintain local prospect and contact lists - keeping data current, accurate, and aligned with the CRM managed by the Demand Generation Lead.
• Maintain a current, well-organized regional credentials library - ensuring the local sales and business development team has access to the right case studies, capabilities materials, and supporting assets for every conversation.
• Provide responsive support to the regional sales and business development team - sourcing materials, preparing presentations, and coordinating follow-up activity as needed.
• Support the identification and activation of regional partnerships and sponsorship opportunities - coordinating with the Global Head of Marketing on fit and with local stakeholders on logistics and execution.
• Manage the day-to-day relationship with regional partners and sponsorship contacts - acting as the local marketing point of contact for activation queries and materials.
• Ensure OLIVER's brand is accurately and consistently represented across all regional partnership and sponsorship activity.
• Track partnership and sponsorship activity and report on outcomes to the Global Marketing Team.
• Produce regular internal communications for your regional senior leadership team - newsletters, intranet updates, and local SLT communications - keeping regional teams informed of marketing activity, campaign performance, and business developments.
• Work with the Comms Team to adap

Additional Information

Established in 2004, OLIVER is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. As a part of The Brandtech Group , we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. Role: Regional Field Marketing Executive Location: New York, United States Hybrid Schedule

Your Match

How well this role fits your profile.

Company Intel

What employees say

Worked at oliverusa? Share your experience