Director - Commercial Planning, North America

About the role

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja , the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world. AI at SharkNinja At SharkNinja, we're building an AI-native culture. We're not waiting for the future; we're creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what's possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn't been invented yet, you'll fit right in. SharkNinja's Commercial Planning team is growing! We are hiring 2 critical roles across different levels - Manager, Senior Manager, Director. The title and scope of this role will be calibrated to the experience of the individuals we hire. SharkNinja is seeking a North America Commercial Planning leader to serve as the connective tissue across our commercial planning ecosystem. The Commercial Planning individual will synthesize demand signals across retailers, channels, and categories into a clear, pressure-tested gross sales outlook - and translate those insights into action. We are building a lean, high-impact Commercial Planning function, and the right person will be analytically self-sufficient, cross-functionally influential, and genuinely energized by working in an environment that is evolving. The tools, scope, and cross-functional expectations of this team will continue to change; we are looking for someone who sees that as an opportunity.

Responsibilities

• Forecast Integrity & Performance Ownership
• Own the total NA gross sales forecast by synthesizing and pressure-testing inputs across account and category teams into a coherent, reliable outlook
• Drive regular trend vs. forecast reviews, incorporating sell-through dynamics, retailer inventory health, forecast accuracy, revenue pacing, and new product performance
• Build and maintain constrained vs. unconstrained demand scenarios, monthly phasing, and financial hedges for NPD launches and supply risk
• Identify demand risks and opportunities - including cross-retailer dynamics - and partner with stakeholders to recommend and drive corrective action
• Cross-Functional Partnership & Influence
• Serve as a strategic partner to Sales, SS&A, Supply Planning, Finance, and Product Development to gather inputs, align assumptions, and drive accountability in the forecast
• Own the demand review process with Supply Planning, ensuring cross-functional alignment before new demand signals are actioned downstream
• Proactively bring insights and risks to the right stakeholders - not after the fact, but early enough to change the outcome
• Support the preparation and delivery of monthly commercial planning reviews and IBP consensus planning
• Insights, Analytics & AI-Enabled Workflows
• Translate data into clear, business-relevant narratives that drive decision-making across commercial, supply, and finance leadership
• Leverage AI tools and emerging technologies to accelerate analysis, automate recurring outputs, and surface insights that would be difficult to reach through traditional approaches
• Support scenario planning and what-if analysis as commercial priorities shift
• Process & Tool Evolution
• Build, refine, and adapt planning processes and reporting frameworks as the team and business evolve
• Stay curious about new planning technologies - including AI and automation - and bring forward practical applications that raise team capability
• Help establish and track planning KPIs including forecast accuracy, bias, attainment, and inventory health
• ATTRIBUTES & SKILLS
• The ideal candidate is commercially sharp, adaptable, and driven by impact. They are energized by complexity and change - in role, in technology, in process, and in cross-functional expectations. Ideally, this role will bring:
• Bachelor's degree in Supply Chain, Business, Finance, Economics, or related field
• Experience in S&OP, demand planning, or commercial analytics in a consumer goods or retail environment; title will reflect level of experience
• Background in cross-functional program or project management, with demonstrated experience driving alignment and decisions across commercial, supply, and finance teams
• Strong forecasting fundamentals: baseline demand, promotional lift, NPD ramp, WOS/POS dynamics, and constrained vs. unconstrained bridging
• Demonstrated ability to turn data into a clear point of view and influence action across a cross-functional team - w

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