Ad Sales Marketing Manager

About the role

The International Ad Marketing team helps drive Roku's advertising business across international markets by developing the strategies, stories, and programs that position Roku as a leader in the streaming ecosystem. In Mexico, that means localizing Roku's advertising proposition into locally relevant marketing that drives results with advertisers, agencies, and strategic partners. We work closely with Ad Sales, Brand Marketing, Research, Product Marketing, Communications, Creative, and external partners to build strong go-to-market plans, market-facing narratives, and partner programs that support visibility, engagement, and revenue growth. Roku is seeking an Ad Sales Marketing Manager, Mexico to help accelerate our advertising business in Mexico and Spanish-speaking Latin America. This role operates at the intersection of sales marketing, partner marketing, and go-to-market execution, with a strong emphasis on helping Roku and its strategic partners bring compelling stories and solutions to market. You will own partner marketing strategy and execution across key strategic partners in Mexico, developing sales enablement materials, partner-facing narratives, co-marketing programs, and activation plans that support business growth. This is a strategic, highly cross-functional individual contributor role designed for someone who understands how to localize market insight, commercial priorities, and partner collaboration into marketing that drives visibility, engagement, and revenue. You will collaborate daily with teams across Ad Sales, Brand Marketing, Research, Product Marketing, Communications, Creative, and external partners to build strong go-to-market plans and market-facing narratives. The ideal candidate thrives in a fast-paced, evolving environment and brings a hands-on approach to both strategic thinking and tactical execution.