Influencer Marketing Specialist - TikTok
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Responsibilities
- Plan, execute, and optimize influencer marketing campaigns to drive revenue and new customer growth.
- Manage campaign budgets, oversee agency relationships, and ensure campaigns meet spend and performance goals.
- Analyze campaign performance, generate actionable insights, and report on results to inform future strategies.
- Build and nurture relationships with influencers, internal teams, and external partners to create engaging, brand-aligned content.
- Test new platforms and creative approaches to keep QVC at the forefront of influencer and social commerce trends.