Influencer Marketing Specialist - TikTok

Responsibilities

• Plan, execute, and optimize influencer marketing campaigns to drive revenue and new customer growth.
• Manage campaign budgets, oversee agency relationships, and ensure campaigns meet spend and performance goals.
• Analyze campaign performance, generate actionable insights, and report on results to inform future strategies.
• Build and nurture relationships with influencers, internal teams, and external partners to create engaging, brand-aligned content.
• Test new platforms and creative approaches to keep QVC at the forefront of influencer and social commerce trends.