Ensure regulatory and legal compliance for all materials
Define and track launch metrics and forecasting
Additional Duties
Manage up to 2 marketing colleagues and vendors
Oversee consumer marketing budget
Support key meetings (Launch, National Sales)
Foster collaboration with sales, global commercial, regulatory, legal, analytics, market research, operations, patient advocacy, patient services, field reimbursement, medical affairs, and market access
10+ years of experience in pharma/biotech experience
5+ years of experience in patient/consumer marketing within pharma/biotech
Proven US product launch success
Cross-functional project leadership
Specialty experience (rheumatology ideal)
Excellent communication and interpersonal skills
Proven ability to move between strategy and hands-on execution
Prior experience managing teams and influencing others in a global matrixed environment
Strong project, vendor, and agency management experience
Preferred
MBA or advanced degree
Experience in HCP, digital, market access, or insights roles
Agency/field sales experience
Small-to-mid biopharma experience
Skills & Competencies
Strategic thinker; translates insights into actionable plans
Comfortable with clinical data; communicates to consumer audiences
Thrives in fast-paced, results-driven settings
Self-starter; leads independently and in teams
Navigates Legal, Medical, and Regulatory approval processes
Deep understanding of industry laws and regulations (PhRMA Code, HIPAA, FD&CA, Anti-Kickback)
High ethical and compliance standards
Travel: Up to 30%
Compensation and Total Rewards at Sobi
At Sobi, we are dedicated to providing our employees with a comprehensive and industry-competitive total rewards package. Our compensation philosophy is designed to recognize and reward talent, ensuring that your contributions are valued and reflected in your overall rewards.
Your total compensation at Sobi goes beyond just your base salary and annual bonus. It also includes a robust suite of benefits, such as:
A competitive 401(k) match to support your financial future.
Tuition and wellness reimbursements to invest in your personal and professional growth.
A comprehensive medical, dental, and vision package to prioritize your health and well-being.
Additional recognition awards to celebrate your achievements.
All Sobi employees need to demonstrate behaviors in line with Sobi's core values: Care, Ambition, Urgency, Ownership and Partnership. Are you ready to be on the Sobi team? Come join a culture that empowers every person to be the person that makes a difference for rare disease.
Why Join Us?
Benefits
Health insuranceDental insuranceVision insurance401(k)Flexible schedulePerformance bonus
Additional Information
Lead US patient marketing for Sobi's rare disease portfolio, focusing on uncontrolled gout. Drive disease awareness, launch excellence, and patient-centric campaigns. Collaborate cross-functionally, ensure compliance, and deliver measurable impact.
Role Overview
Lead all US patient promotion for Sobi's gout medicines
Develop and execute pre-launch and launch strategies
Build disease-state and branded patient marketing campaigns
Leverage expertise in segmentation, patient insights, and consumer promotion
Flexible location; preference for metro Boston
Sobi · Boston, MA