Develop and present strategic digital marketing recommendations tailored to client objectives and KPIs
Build new business opportunities through prospecting, networking, relationship-building, and cold calling
Collaborate with Account Executives and leadership to create integrated advertising campaigns across digital platforms
Utilize Nexstar's proprietary tools and resources to build compelling proposals and presentations
Execute and oversee campaigns from launch through optimization and reporting
Analyze campaign performance metrics and provide actionable insights and recommendations
Stay ahead of industry trends, emerging technologies, and digital best practices
Maintain proactive communication with clients and internal teams to ensure campaign success and client satisfaction
Deliver creative, data-driven marketing solutions that help clients grow their business and exceed expectations
Contribute to a positive, collaborative, and solutions-oriented team culture
Perform other duties as assigned by management/leadership
Requirements
The ideal candidate is a motivated self-starter with strong digital marketing knowledge, excellent communication skills, and a passion for helping clients succeed.
Qualifications & Skills
Bachelor's degree in Marketing, Advertising, Business, or related field preferred
2+ years of experience in digital marketing, media sales, or digital advertising solutions preferred
Understanding of digital advertising products including SEO, SEM, social media, programmatic, OTT/CTV, display, video, and analytics
Experience with Google Analytics and Google Tag Manager preferred
Strong presentation, negotiation, communication, and problem-solving skills
Ability to manage multiple priorities in a deadline-driven environment
Proven ability to develop new business and grow client relationships
Comfortable making in-person sales calls and engaging with business decision-makers
Highly organized with exceptional attention to detail and follow-through
Team-oriented mindset with the ability to collaborate across departments
Passion for innovation, creativity, and delivering results
Additional Information
Are you passionate about digital marketing, strategic sales, and helping businesses grow through innovative advertising solutions? Do you thrive in a fast-paced, collaborative environment where creativity, strategy, and results matter?
WDAF-TV FOX4, the Nexstar Media Group station serving the vibrant Kansas City market, is seeking an experienced and driven Digital Strategic Account Manager to join our high performing sales team. As the home of award-winning local news, premium digital products, and one of the most recognized media brands in the region, FOX4 offers an exciting opportunity to work with local businesses and national advertisers to create impactful multi-platform marketing campaigns.
Kansas City is one of the fastest-growing and most dynamic markets in the Midwest, and we're looking for someone who is equally ambitious, innovative, and client-focused
Nexstar Media · Kansas City, MO