Head of UI/UX
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Join Creative Assembly and craft deep and detailed games that last, entertaining millions of players across the globe for decades. As the Head of UI/UX Department, your primary focus is on building and leading the department. You will define a scalable resourcing strategy, balancing in-house expertise and external partnerships. You will define and scale the UI/UX team structure, ensuring the right mix of artists, designers, engineers, and researchers. You will collaborate with cross-functional teams (Game Design, Engineering, Art, Production) to integrate UI/UX seamlessly into the development pipeline. We are looking for a candidate with 10+ years of experience in UI/UX or related fields, with a proven track record of leadership and team development. In this role you will: Lead the recruitment, training, and mentoring of top UI/UX talent, fostering a culture of excellence. Craft the vision and strategy for the UI/UX for the Franchise, with the UI Product Owner, following the franchise strategy - as defined by the Franchise Leadership Team - and the needs of the Projects - as defined by the Project Game, and Creative Directors. Work closely with Production to establish UI/UX budgets, timelines, and staffing needs. You will be accountable for the long-term UI/UX backlog as part of the wider Gameplay Platform initiative. Drive the establishment and maintenance of quality standards, best practices, design systems, documentation, and UI/UX guidelines, processes and workflows. You will ensure a data-driven approach to UI/UX decision-making, leveraging player feedback and research for ensuring quality standards are met. You will make sure the department stays ahead of industry trends, emerging technologies, and interaction models in gaming and beyond. Drive innovation in control schemes, accessibility, onboarding, and player journey design. Work closely with UX Testing & Research to validate player interactions, and be the primary liaison with them in the Franchise. You will collaborate with the Project Leadership Teams and the UXR and audience research functionalities of the wider organization in the organization playtesting, A/B testing, eye-tracking studies, and user research. You will be the primary owner of translating player insights into actionable design improvements. You will collaborate in maintain player personas and behavioural models to inform game design. Collaborate closely with the Franchise Leadership Team, and the Project Leadership Teams to identify challenges, opportunities, interesting new initiatives to pursue, as well as any potential risks, planning for mitigations, and escalating where necessary to overcome discrepancies or disagreements. Responsible for representing, and timely communicating vision, strategy and status of the department, including highlight perceived future opportunities and risks. Employ a data-informed, and player- and product centric, yet people-led mindset to support the Franchise and the delivery of the projects, and help build and maintain a positive, open, informed, and focused team. On a day to day to basis you will Build and maintain resourcing strategy for the department, and be responsible for its clear communication to stakeholders Lead and mentor the UI/UX team, ensuring individual and collective growth. Build, refine and maintain guidelines, standards, workflows, processes, and documentations across the department Collaborate with the Franchise Leadership to ensure the Department vision, strategy and operation aligns with and helps deliver the strategic roadmap. Build and maintain a future facing feature roadmap for the department, and be responsible for its clear communication to stakeholders Collaborate with the Franchise Leadership Team, and the Project Leadership teams to plan future strategic work Collaborate with the Franchise Leadership Team, and the Project Leadership Teams to ensure the delivery of the projects Act as a tiebreaker between Projects and the Franchise where Department related decisions must be made. Where tiebreak decisions will have significant impact on the Franchise, or on specific other projects, recognise and escalate accordingly (with recommendations) to the Franchise Leadership Team Be involved in UI/UX reviews, looking at design concepts, providing strategic direction and hands-on feedback. Stay involved in high-level problem-solving, ensuring that UI/UX solutions align with player expectations. Collaborate in planning and overseeing UX research and playtests, analyzing data for usability improvements. Engage with external vendors and outsourcing partners, overseeing quality and integration of external work. Advocate for product- , and player-centric design in franchise-wide discussions and leadership meetings. Monitor UI/UX trends and best practices, ensuring the team remains at the forefront of industry standards. Knowledge, Skill and Experience Essential Strong leadership skills, with a track reco
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