Senior Product Manager, Monetization (m/w/d)
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About the role
Your mission is clear: you help turn players into paying subscribers, and keep them, across Yousician and GuitarTuna. You will run paywall, pricing, and offer experimentation end to end for both products. Hypothesis, brief, ship, readout, decision. You will maintain the live revenue forecast that ties every test back to the quarterly plan, and reconcile it monthly against what actually landed. Multiple tests run every week. Every one of them has a written brief and a clean readout. This is a senior specialist role. You come in with a point of view on paywall mechanics, price point elasticity, trial length trade-offs, holdout discipline, and primary-metric selection. You will report to the Head of Revenue and work closely with them to translate monetization priorities into a concrete experimentation roadmap. You will work day to day with embedded engineers on both products, a test designer, and a data partner. You are a strong monetization specialist and a key thought partner on experimentation, pricing, paywalls, and offers.
Responsibilities
- Own the Test Portfolio Execution: Translate agreed monetization priorities into a concrete test roadmap across Yousician, GuitarTuna mobile, and the GuitarTuna web experience. Design variants, write briefs, specify subscription-platform configuration, and work with engineering on delivery.
- Maintain the Revenue View: Maintain the live monetization forecast and experiment-level revenue view, and help reconcile plan vs actual together with the Head of Revenue and Finance.
- Partner with Finance on Pricing: You build the case for every price change, walk Finance through the numbers, and manage the rollout across iOS, Android, and Web with the regional and store constraints that come with it.
Requirements
- You bring strong monetization craft: You have shipped across the full spectrum: paywall copy, paywall placement, price points, trial variants, intro offers, winback campaigns. You know where the wins usually come from and where the traps are.
- You think in numbers: Baseline, uplift, volume, EUR. When you pitch a test, you already know what it is worth. When you kill one, you can explain why in one sentence.
- You have opinions on methodology: You have views on MDE-setting, holdout design, sample ratio mismatch, guardrail thresholds, and sequential testing. You can defend them and you update them when the data tells you to.
- You decide by the data: You have killed winning-looking tests when the stats did not support them, and you have shipped underwhelming-looking ones when the logic did. You do not fall in love with hypotheses.
- You understand the full system: Monetization decisions do not live in isolation. A price change can affect winbacks, a paywal
Additional Information
JOIN YOUSICIAN Yousician impacts and enriches the lives of millions of people by empowering them to play music they love, learn something new, and nourish their well-being. We merge music and tech to amplify the everyday. We reimagine the way people learn to play so that everyone can play. And, you don't need to be a musician to join Yousician! We're a band of passionate professionals who love what they do, are great at it, and move to the beat of the same drum. We're for all players: from newbies to seasoned pros. If you are looking for a rewarding career opportunity that helps shape the future of music-tech, you're in the right place! Make Musicality as Common as Literacy At Yousician, we reimagine music education for a billion people. Our products, Yousician and GuitarTuna, are the world's leading music learning and tuning apps, used by millions of people to learn, play, and tune their instruments every day. We believe subscription revenue is won in the details, not in the pitch deck. Paywall copy, trial lengths, price points, renewal offers, reactivation campaigns: each one is a craft, and each one moves the number when it is done right. We are hiring a Product Manager with strong monetization craft to run experimentation across both of our products
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