Own the marketing analytics stack-build and maintain dashboards and reports that track pipeline, campaign performance, funnel conversion, and ROI
Write and optimize queries to extract, transform, and model marketing data across CRM, marketing automation, web analytics, and internal data sources
Sr. Marketing Analytics Manager at Gongio
Develop and maintain attribution models, lead scoring logic, and funnel stage definitions in partnership with RevOps
Ensure data quality and integrity across marketing data sources; troubleshoot discrepancies and build validation checks
Deliver Actionable Analysis & Insights
Conduct deep-dive analyses on campaign effectiveness, channel mix, audience segmentation, and pipeline contribution
Build cohort analyses, regression models, or predictive models to identify what drives conversion and retention across marketing-sourced pipeline
Create weekly and monthly performance reports for marketing leadership, including executive-ready summaries with clear takeaways
Proactively surface trends, anomalies, and opportunities-don't wait to be asked
Support Planning & Performance Management
Partner with Finance and Marketing leadership on budget planning, forecast models, and investment scenario analysis
Help translate business goals into measurable marketing targets and OKRs
Track progress against targets and flag risks or opportunities in real-time
Collaborate Across Teams
Work closely with RevOps on CRM data, lead routing logic, and attribution alignment
Partner with Demand Gen and Growth teams to design measurement frameworks for campaigns and experiments
Support Product Marketing with competitive analysis, win/loss data, and market segmentation insights
Requirements
8+ years in marketing analytics, growth analytics, or a related quantitative role, preferably in B2B SaaS
SQL proficiency and comfort working with data directly
Experience with BI/visualization tools such as Tableau, Looker, Power BI, or Hex
Working knowledge of Salesforce, Marketo or HubSpot, and modern data stacks (Snowflake, dbt, etc.)
Experience with attribution modeling, funnel analytics, and campaign measurement
Familiarity with GA4, web analytics, and digital marketing data
Proven ability to communicate analytical findings to non-technical stakeholders
Experience supporting marketing planning cycles including budgeting, forecasting, and OKR setting is a plus
YOU ARE
Analytical Thinker: You enjoy working with data and aren't afraid to roll up your sleeves when needed. You're energized by finding the story in the numbers.
Data Fluent: You're proficient in SQL and comfortable navigating cloud data warehouses to get the answers you need.
Analytically Rigorous: You understand statistical concepts, can build sound models, and know when a finding is signal vs. noise.
Clear Communicator: You translate technical findings into business language that marketers and executives can act on.
Proactive Problem-Solver: You don't just answer the question asked-you dig into why it matte
Additional Information
Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world's most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io.
At Gong, you will join a company built on innovative products, ambitious goals, and passionate people. We are shaping the future of revenue intelligence and we want people who are excited to build what comes next. You will work with a team that dreams big, moves fast, and cares deeply about the craft and about each other. Here, transparency and trust are core to how we operate, and every person has the opportunity to make a visible impact. If you want to grow, stretch, and do work that truly matters, Gong is the place to do the best work of your career.
We're looking for a sharp, analytically minded marketing analytics professional to help power Gong's marketing engine with data. As Senior Marketing Analytics Manager, you will own the dashboards, models, and analyses that help marketing leaders understand what's working, optimize spend, and drive pipeline growth.
You will partner with Growth & Demand, Corporate Marketing, Product Marketing, RevOps, and Finance. What sets you apart is your blend of analytical depth and marketing intuition-you're comfortable working with data, building reporting and measurement frameworks, and digging into the details, and you know how to translate findings into clear recommendations. This role is ideal for someone who wants to pair strong analytical skills with meaningful strategic impact.
Gongio · Austin