Senior Manager of Product Marketing
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About the role
We are seeking a hands-on, individual contributor Senior Manager of Product Marketing with 5-7 years of product marketing experience in cybersecurity to partner with Product and Sales to ensure we adhere to our internal motto of: "sell what we build, build what we sell, and market what we sell and build." This position requires a strategic thinker with hands-on expertise in all aspects of product marketing. As an individual contributor, you'll bring a genuine interest and natural tendency to collaborate closely across Marketing, Product, Sales as well as Customer Success. Your primary focus will be to distill our messaging and positioning into first-class externally-facing playbooks to enable Sales and product-centric content assets to fuel middle-of-funnel demand generation campaigns by explaining in technical detail how we uniquely deliver our differentiated value. In your first few months, you'll learn the product portfolio inside and out so you can speak credibly and convincingly to our technical audiences. You'll also closely study our market to learn the nuances of our space and to gain an appreciation for our positioning, value-based messaging, and what truly differentiates us. You'll then dig into our ideal customer profile and primary buyer personas, connect with key Sales and Customer Success leaders, and speak with select existing customers to enable yourself to deeply understand each aspect of the buyer's journey. You'll then be ready to begin collaborating closely with Product to help brief our analyst community and work closely with Sales to edit existing and create new enablement materials. As our Product Marketer, you'll operationalize our messaging by ensuring that all externally-facing employees have, understand, and are expert at speaking to our approved product-related messaging, using materials that you've produced and/or reviewed & approved. What you'll be doing as the Senior Manager of Product Marketing at SimSpace: Operationalize our company messaging and positioning. Ensure that all product-related materials shared externally have been created by and/or are approved by you. Work closely with Product to help brief our key industry analysts and engage in inquiry calls as appropriate. Help enable all externally-facing employees by providing them with th