Senior Paid Search Specialist

About the role

Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform - powered by one of the industry's largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to www.zetaglobal.com . We are seeking a Senior Paid Search Specialist who can confidently roll up their sleeves to execute campaign development, performance optimizations, and client reporting. You will be responsible for contributing to client strategy, overseeing performance, collaborating with teammates, and ensuring flawless execution of paid search campaigns from end to end. The role requires a combination of hands-on ad management as well as client communication. You will be entrusted with a significant level of autonomy to make informed operational decisions based on your knowledge of the Google Ads ecosystem. You will leverage your experience to position campaigns for success and find creative solutions to problems. The ideal candidate thrives in platform, can distill data into actionable performance insights and recommendations, and knows how to turn strategy into measurable results. Depending on your location, this role could be hybrid (NYC, Nashville, LA, San Francisco, Miami) or remote.