Senior Buyer eCommerce

About the role

As Columbia continues to expand its ecommerce business across Europe, reaching new markets, growing its direct-to-consumer channel and deepening its connection with outdoor consumers, we are strengthening our Buying team to match this ambition. We are creating a new Ecommerce Buyer role with a focused scope: Footwear (Columbia & Sorel), Apparel Youth, Accessories and Equipment, reporting to the Sr Manager Regional Merchandising. This perimeter has been designed deliberately. Concentrated enough to allow for genuine product expertise, frequent in-depth analysis and close day-to-day collaboration with the Web Merchandising team covering the same categories. As a Buyer for the eCommerce channel, you define the buying strategy, build seasonal selections, manage pricing logic and work hand in hand with Web Merchandising to ensure everything you have built lands on-site with impact. The role sits at the intersection of commercial thinking, product passion and brand understanding. You will own your perimeter end-to-end, from budget construction at the start of the season to sell-out optimisation and inventory management at close, all within the framework of a flagship online store for both brands. HOW YOU'LL MAKE THE DIFFERENCE Build and own your buying strategy Define the seasonal buying budget and assortment strategy for your scope, aligned with brand guidelines and commercial priorities Make buying decisions that balance product depth, range breadth and business performance across Footwear, Youth, Accessories and Equipment Anticipate what will perform on your perimeter and bring well-argued recommendations to the Product Merchandising team Drive performance throughout the season Monitor sales, sell-through and margin indicators, and take proactive action when needed Run projections, forecasts and scenario analyses to support intake, pricing and liquidation decisions Build and manage promotional operations in a way that serves commercial objectives while protecting brand positioning - this is a flagship environment, not a markdown-first one Turn your buying into compelling online experiences Work closely with Web Merchandising teams to ensure your selections are surfaced and presented with relevance and commercial intent Provide product expertise and recommendations to support landing pages, editorial moments and seasonal activations Be the go-to product reference for your categories: know your range inside out, understand each product's role, and know how and when to put it forward Contribute to a stronger merchandising organization Collaborate with Product Merchandising to share ecomm performance insights and influence future range decisions Help raise the standard of how categories are bought and merchandised online across the European ecomm business YOU ARE Genuinely passionate about product: footwear, youth apparel, gear and accessories are not just references on a spreadsheet to you Analytically sharp: you think in retail math naturally and use data to drive decisions, not just to report on them Brand-aware: you understand that on an ecom flagship, every selection and every price point sends a signal about who we are Autonomous and structured: you own your scope, manage your workload and do not need to be prompted to go deeper A strong collaborator: you work well across functions and know how to align with and influence web merch and product teams Pragmatic and outcome-focused: you find the right path forward in a complex, multi-stakeholder environment YOU HAVE Solid experience as a Buyer or Merchandiser, ideally combining time on the brand side and exposure to retail or ecommerce environments A genuine affinity with the outdoor, sport or lifestyle sector: you know the products and speak the language of the category Strong command of retail math: margin calculation, int