Product Marketing Senior Manager, Retention
External
Crunchyroll · Los Angeles, CA$135K–$160K/yrFull-timeOn-siteToday
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About the role
Lead end-to-end retention strategy for Crunchyroll subscribers: design and scale signal-based churn interventions (cancel-saves, engagement recovery, payment recovery), collaborate with Analytics/Product/Operations to translate churn models into programs, run experiments to measure impact on churn and LTV, and embed lifecycle thinking into product and UX to reduce friction and improve long-term engagement.
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