Business Development Executive

External

Pernodricard · Dublin, Ireland

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About the role

The Irish Distillers Pernod Ricard Market Company team are responsible for the sales and marketing of Pernod Ricard brands throughout the island of Ireland. With a portfolio of home-grown Irish whiskeys, and award-winning spirits from around the world, we drive the growth of our brands by connecting with our consumers and collaborating with our customers. Our key brands include Jameson, Powers, Absolut, Redbreast, Malfy, Havana Club, West Coast Cooler, Beefeater Gin, Mumm and Perrier-Jouët. We are currently hiring a Business Development Executive to join our On-Trade Sales team. This role covers a defined territory across North East Ireland and reports to the Sales Manager. In this role, you will be responsible for managing a portfolio of approximately 120 accounts, developing strong customer relationships, and delivering commercial growth across the territory. Working to a structured journey plan, you will collaborate with the wider sales organisation to support customer success and identify opportunities to grow distribution, visibility, and sales performance.

Responsibilities

Deliver agreed distribution, pouring, visibility, and volume targets across the territory

Manage relationships across all assigned outlets, ensuring strong engagement and execution of the full portfolio

Develop and execute customer and account plans, aligned to commercial and brand objectives

Act as a trusted partner to customers, identifying opportunities and delivering tailored commercial solutions

Create and present an annual district plan, outlining key strategic priorities, with quarterly reviews and updates

Develop and implement account activation plans across key consumption occasions

Manage commercial agreements across the customer base, including new pouring contracts and renewals

Conduct quarterly business reviews with key customers to ensure compliance with agreed terms and identify improvement actions

Manage budgets effectively, ensuring accurate tracking and reconciliation of spend (including P&L, marketing investment, and trade discounts)

Use data and insights to identify and act on growth opportunities

Utilise Salesforce and other tools to track activity, analyse performance, and identify commercial opportunities

Essential Criteria

Full, valid driver's licence

Proven experience in a sales or commercial role (approximately 3+ years or equivalent experience)

Strong ability to build and maintain effective customer relationships

Demonstrated negotiation and influencing skills

Commercial awareness with the ability to understand and discuss trade margins and business performance

Strong planning and organisational skills, with the ability to manage multiple priorities

Ability to analyse data and apply insights to support decision-making

Proficiency in using digital tools (e.g. CRM systems, Microsoft Office, including PowerPoint)

Desirable Criteria

Experience within the On-Trade, FMCG, or beverage industry

Experience managing commercial agreements or contracts

Experience developing and delivering account or territory plans

Strong presentation skills, including experience delivering internal or customer-facing proposals

Familiarity with Salesforce or similar CRM systems

Key Skills & Attributes

Customer-focused with a collaborative approach

Strong communication and interpersonal skills

Results-oriented with a focus on achieving targets

Comfortable working autonomously within a defined territory

Financially and commercially aware

Business Development Executive

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