Marketing (MarCom) Communication Specialist
External
Brooksauto · Chelmsford, MAPrepare for this interview
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Responsibilities
- Develop customer-facing assets such as brochures, one-pagers, case studies, blog posts, landing pages, presentations, datasheets, LinkedIn posts and internal communications to support multi-channel marketing communications campaigns aligned to business goals.
- Create content calendars; write, edit, and proofread marketing copy that adheres to brand voice and style guidelines.
- Coordinate with designers, agencies, freelancers, and printers to produce high-quality deliverables on time and within budget.
- Support product launches by developing messaging, go-to-market collateral, and cross-functional communication plans.
- Maintain brand consistency across channels; manage and organize approved templates and core messaging documents.
- Assist with website content updates and basic SEO best practices (keyword alignment, metadata, on-page copy).
- Partner with product management to develop enablement materials and ensure field feedback is incorporated.
- Track performance of internal and external company websites using analytics and reporting (email metrics, web traffic, campaign KPIs); summarize insights and recommend optimizations.
- Marketing operations tasks as assigned (contact lists, approvals, asset archiving, vendor PO/invoicing coordination).
- Required Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field (or equivalent practical experience).
- 4+ years of experience in marketing communications, content marketing, or a related role.
- Strong writing, editing, and proofreading skills with an ability to adapt tone for both internal and external audiences.
- Experience coordinating projects with multiple stakeholders and managing deadlines.
- Working knowledge of common marketing channels and tactics (email, web, social, events).
- Intermediate experience in graphic design, publication layout and basic photo & video editing.
- Proficiency with Microsoft Office (Word, PowerPoint, Excel) and collaboration tools (Teams/SharePoint or similar).
- Preferred Experience: Wordpress, Google Analytics, Smartsheet, Adobe Creative Suite.
Benefits
Additional Information
Brooks is a leading provider of automation solutions with over 40 years of experience in the semiconductor industry, offering precision robotics, integrated automation systems, and contamination control solutions that empower chip manufacturers worldwide. Our product portfolio includes a range of automation solutions, including robots, vacuum systems, and atmospheric robots for semiconductor manufacturing ( www.brooks.com ). Are you looking for a place where you can be part of a transformation? Join us at Brooks Automation and be a part of a dynamic organization that is shaping the future of technology. Marketing (MarCom) Communication Specialist Job Description The Marketing Communications Specialist develops and executes integrated B2B marketing communications that strengthen brand awareness, support demand generation, and improve customer engagement. This role partners with marketing, sales, product, and external vendors to deliver clear, consistent messaging across digital and print channels.
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