Studio Associate
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About the role
- Be a critical Lucid Ambassador; the first point of engagement guests will have with Lucid - Welcome guests in an engaging, courteous and sincere manner - Demonstrate excitement and create intrigue about Lucid products - Needs Assessment: Effectively gauge customer needs through personalized interactions and insightful questioning. - Pipeline Management: Maintain and build a robust customer pipeline through disciplined practices. - CRM: Utilize Salesforce as CRM tool to track and manage customer interactions with consistent and timely engagement - Conduct test drives and articulate desired points of interest ensuring an exceptional experience while driving Lucid vehicles. - Competitive landscape: Take initiative to understand competitor models and packages in order to educate customer on why Lucid - Effectively communicate the benefits of Lucid products and being a member of the Lucid community - Gauge guests' requirements and interests to deliver a personalized and relevant interaction - Be responsible for lead capture and progression of guests through initial part of the Lucid journey - Manage and overcome customer challenges in a cordial and calm manner - Ensure all studio assets are presentable and consistent with the Lucid brand image - Keep a keen eye on any pain points or bottlenecks observed during daily studio operations, think creatively and offer improvement suggestions - Remain available for ad-hoc activities to improve studio operations and customer experiences - Support local marketing initiatives and events to build brand awareness - Maintain a continuing desire to learn and develop to progress your career with Lucid Motors - Assist with daily operations as needed