As the Trade Marketing Manager you'll be at the forefront of building strong partnerships with wholesale clients and delivering innovative brand experiences across both in-store and online environments. You'll support commercial objectives through omnichannel execution, ROI discipline, and close collaboration with Sales, Commercial, and Marketing teams. This role is perfect for someone who thrives in a dynamic environment, enjoys cross-functional projects, and is passionate about driving brand and business growth.
Responsibilities
Develop and execute trade marketing programs and calendars aligned to seasonal brand campaigns
Deliver bespoke campaigns that support wholesale partners and drive conversion
Support seasonal trade launches with toolkits, presentations, and materials
Implement campaigns for Shop-in-Shop, POS, and wholesale distribution initiatives
Build strong relationships with wholesale partner marketing and VM teams
Collaborate closely with Sales, Commercial, and regional marketing stakeholders
Manage external agencies to ensure quality and value delivery
Track and manage the trade marketing budget, ensuring cost-effective initiatives
Provide regular budget updates and post-activity ROI reporting
Maintain marketing critical paths and integrate with wider business timelines
Leverage retailer and consumer insights to shape trade initiatives
Support community-building initiatives relevant to market strategy
Lead and develop field or experience teams, fostering collaboration and high performance
We celebrate diversity of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.
Requirements
Reliable, ambitious, and tenacious in your approach.
Creative, innovative, and strive to deliver ideas that are outside of the box but align with both the overall brand identity and commercial objectives.
Team player with strong communication skills (written and verbal).
Deadline-driven and detail-oriented.
We would Love to Hear from People with:
Fluent in English and Spanish (Additional languages, such as Portuguese is an advantage)
Marketing related degree
Retail Fashion or footwear experience is advantageous
Experience in a brand marketing department with relevant focus on trade marketing (local or regional level)
Proficient in Microsoft applications
Build good relationships with internal teams by understanding the needs of the local market and specific accounts.
What We Will Give You: (not all applicable for every role)
Competitive Pay and Bonuses - We've created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they're valued.
30 Days Holidays + Bank Holidays & some time away from work - on top of generous holiday allowance, we can generally take advantage of half day Fridays providing our work is finished for the week.
Extras, discounts, perks & volunteering opportunities - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras.
Growth and Development - Deckers Brands was built on the idea of pursuing passion. That's why we offer extensive opportunities and support for personal and professional development including Global Mentorship Programme
Hybrid & Flexible Working Environment
Equal Employment Opportunity
Benefits
Flexible schedulePerformance bonus
Additional Information
Trade Marketing Manager, UGG
At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.
COME AS YOU ARE
We believe that the company you build is defined by the company you keep. We believe that a diverse, inclusive culture drives creativity and success. We believe that open hearts and minds together can unleash the potential of a brilliant mix of people-in every corner of Deckers. We strive to create a workplace that values ALL people, where we embrace differences, and everyone feels empowered to bring their full, authentic selves to work. Because the more perspectives we share, the better we can be.
Deckers · Madrid, Spain