Bachelor's degree from an accredited institution in Marketing, Journalism, Communications, Digital Media, Sports Administration, or a related field.
Demonstrated experience creating engaging digital and social media content, including graphic design, photography, and video production/editing.
Experience managing or contributing to social media accounts with measurable audience engagement growth and/or demonstrated campaign performance.
Strong organizational, communication, and project management skills.
Ability to work collaboratively in a fast-paced, team-oriented environment.
Knowledge of and commitment to NCAA, conference, and institutional rules and regulations.
Experience working directly with women's basketball or another NCAA Division I athletic program.
Experience creating recruiting-focused creative content and social media campaigns.
Familiarity with social media analytics tools and content performance reporting.
Experience coordinating community engagement initiatives and brand activation efforts.
Photography and videography experience in live-event athletic settings.
Proficiency with industry-standard creative software platforms such as Adobe Creative Suite, Canva, CapCut, Final Cut Pro, Premiere Pro, Photoshop, or similar tools.
How to apply:
Please apply via the online Ball State University job portal .
Please list three professional references within the online application.
Supporting Documents Upload Instructions:
Important: Do not use the Autofill feature when uploading your resume.
Required Document:
Resume
Optional Document:
Cover Letter detailing your qualifications for the position.
Benefits
$36,000Department:Basketball-WomensAbout this opportunity:Ball State University Athletics is seeking candidates for a Director of Creative and Digital Strategy for Women's Basketball.Candidates for searches must have current authorization to be employed in the U.S. without employer sponsorship.What you'll do and what you'll bring:Position FunctionDuties and ResponsibilitiesDevelop and execute a comprehensive creative content and brand strategy for Women's Basketball.Create and manage engaging multimedia content across social media, digital, and in-venue platforms, including graphics, photography, short-form video, long-form storytelling, and promotional campaigns.Maintain and strengthen the visual identity and overall brand presence of the Women's Basketball program.Collaborate with Athletics marketing and ticket sales staff to support attendance initiatives, fan engagement campaigns, and revenue-generation efforts.Support recruiting-related creative initiatives consistent with NCAA rules and institutional policies.Coordinate and execute community outreach and service initiatives involving student-athletes and coaching staff.Monitor and analyze social media and digital engagement metrics to assess effectiveness and guide strategy adjustments.Capture and edit video and photo content for practices, games, recruiting visits, community events, and special projects.Maintain familiarity with emerging social media trends, digital storytelling techniques, and platform best practices.Perform other related duties as assigned by the Head Women's Basketball Coach.At Ball State University, we understand the importance of balancing professional responsibilities with personal well-being. That's why we offer paid 24 vacation days, 12 sick days and 10 hoVision insurancePaid time off
Additional Information
Position Title:
Director of Creative and Digital Strategy for Women's Basketball
Bsu · Ball State University