Senior Field Sales Excellence Manager (m/f/d)

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Additional Information

Job Description In this role, you will help empower our Field Sales Force to deliver outstanding execution across the retail landscape. By turning data into insights, coordinating key processes, and ensuring seamless collaboration, you will play a vital part in how our brand comes to life at the point of sale - creating meaningful experiences for customers across all channels! Please note: This position will be based in our LEGO® Sales Office in Grasbrunn and will follow a hybrid working model with 3 days in the office and up to 2 days remotely. Relocation support is not offered. Core Responsibilities Leads the setup, development, and continuous optimization of the Retail Excellence Hub DACH, including structure, governance, and ways of working Owns the DACH Field Sales performance framework (critical metrics, tracking, insights) and delivers actionable recommendations to drive business decisions Acts as a strong leader and trusted partner to Field Sales Leadership, driving alignment, facilitating performance reviews, and ensuring execution of strategic priorities Serves as the central interface across Field Sales, Trade Marketing, Key Account Management, Marketing, and Operations to ensure transparency and cross-functional alignment Defines and drives the tool and data strategy (e.g., CRM, dashboards), ensuring high data quality, usability, and adoption in decision-making Establishes and continuously improves retail excellence standards, SOPs, and playbooks, while managing backlog prioritization and resource planning Play your part in our team succeeding! Our Field Sales organization in the DACH region consists of two strong pillars: The Field Account Managers - our Sales Force in the field, directly engaging with retailers to drive execution and brand presence at the point of sale. The Retail Excellence Hub - our back-office team, providing operational leadership, tools, and insights to ensure executional excellence across all channels. Together, these teams ensure that our strategies are brought to life in the retail landscape - from brick-and-mortar to online - and that our brands are implemented with impact and consistency. As a Senior Field Sales Excellence Manager, you will be leading the Hub, supporting the Field Sales Force by planning, tracking, and analyzing execution. In close collaboration with Field Account Management, Key Account Management, and Marketing, you will help drive flawless processes, provide actionable insights, and contribute to overall business growth. Do you have what it takes Proven experience in Field Sales, Sales Excellence, Commercial Excellence, or a related function within FMCG or a comparable industry Strong leadership and stakeholder management skills, with the ability to influence senior Field Sales leaders and drive cross-functional alignment Demonstrated expertise in performance management, including metric frameworks, dashboarding, and translating data into actionable business insights Advanced analytical and data literacy skills, including hands-on experience with CRM systems (e.g., Aforza ), BI/reporting tools, and MS Excel Experience in building, optimizing , and standardizing processes (e.g., SOPs, playbooks) to drive executional excellence in the field Strong project and change management capabilities, including prioritization, resource planning, and driving adoption of new tools and ways of working Fluent German and English language skills Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible. What's in it for you? Here is what you can expect: Family Care Leave - We offer enhanced paid leave options for those important times. Insurances - All colleagues are covered by our life and disability insurance which provides protection and peace of mind. Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity. Colleague Discount - We know you'll love to build, so from day 1 you will qualify for our generous colleague discount. Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme. Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process. Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they b