We're excited to be recruiting a Candidate Marketing Lead , supporting one of our largest and most high-profile clients, Royal Mail . This is a newly created role , supporting both business as usual hiring and seasonal peak campaigns , including Christmas.
This is a fantastic opportunity for a hands-on marketer who enjoys ownership, variety and building something from the ground up. You'll play a key role in growing the Royal Mail brand nationally and ensuring we have a strong, engaged pipeline of candidates ready to work.
Responsibilities
Lead candidate attraction marketing for Royal Mail campaigns
Build and promote the Royal Mail brand across multiple channels
Own candidate engagement and B2C communications to develop a ready‑to‑work talent pool
Work closely with Product, Content and Candidate Attraction teams
Analyse campaign performance, insights, and conversion data to continuously improve results
Plan, develop and deploy high‑volume, peak‑demand campaigns (e.g. seasonal)
About you
Proven experience in marketing , ideally within a B2C or high-volume environment
Confident delivering campaigns end-to-end and working with multiple stakeholders
Comfortable working autonomously and taking ownership of outcomes
Analytical mindset with a passion for testing, learning, and optimisation
Highly organised and adaptable, able to juggle priorities in a fast-paced setting
Recruitment or employer brand experience is helpful, but not essential
What you'll gain
A high-profile client portfolio with national reach and visibility
Real ownership in a newly created role
Support and mentorship from experienced marketing and attraction professionals
Clear development opportunities and access to Reed's benefits and learning programmes
A collaborative, inclusive, and enjoyable working culture
If you're a proactive marketer who enjoys learning, ownership and building effective candidate journeys at scale, we'd love to hear from you.
Feel what it's like to truly belong...
Benefits
Paid time off
Additional Information
Reed is the most recognised recruitment brand in the UK, with a rich history and reputation for improving lives through work, for over 60 years. Delivering recruitment solutions with many household brands throughout the UK and globally, we find new jobs and careers for people from many different backgrounds across multiple business sectors.
We look for people who enjoy an inclusive and collaborative environment, who strive for performance and celebrate team success, in a rewarding career.
Pay Range
£35,000 - £40,000 pa
Job Description
Candidate Marketing Lead
Location: Northampton, NN4 7RG (Hybrid - 2 days in office: Tuesday & Thursday)
Salary: £35,000 - £40,000 per annum
Contract: Full-time, permanent
Hours: 37.5 hours per week, 9am - 5:30pm (some flexibility available)
Reed · Rsr - Northampton