Channel Marketing Online

About the role

About Signify Through bold discovery and cutting-edge innovation, we lead an industry that is vital for the future of our planet: lighting. Through our leadership in connected lighting and the Internet of Things, we're breaking new ground in data analytics, AI, and smart solutions for homes, offices, cities, and beyond. At Signify, you can shape tomorrow by building on our incredible 125+ year legacy while working toward even bolder sustainability goals. Our culture of continuous learning, creativity, and commitment to diversity and inclusion empowers you to grow your skills and career. Join us, and together, we'll transform our industry, making a lasting difference for brighter lives and a better world. More about the role We are... Signify, the new company name of Philips Lighting, is the undisputed leader in the lighting industry. Our purpose is to unlock the extraordinary potential of light for brighter lives and a better world. You will join the leader in the lighting industry and learn through disruptive challenges. You will be part of a global team, where performance is powered through diversity. Help us shape the future of light in the Internet of Things and work with us on our commitment to achieve a more sustainable future. Join us and #findyourmeaning at Signify As a part of the Marketing team, your role will work collaboratively with the team to define the marketing plan plan including the distribution and channel mix, product positioning, service, pricing policies, expected revenues, chosen business model and sales channels, brand management , product portfolio, supporting launch plans, etc. to meet the planned results. Together we can... Drive channel segmentation & consistent channel strategy and in store/ shopper marketing activities Support channel offer optimization Collaborate with marketing, sales and channel/account management to define and deliver tools and programs that are effective, sustainable, scalable and measurable. Lead partner-related launch efforts for products, services and platforms. Manage revenues target and marketing budget within the assigned Channel Develop metrics, forecasts, analyzes , and reports monthly on channel marketing spend and return by account. Adjust plans & objectives when appropriate. Designs Channel activities and programs focused on Channel market needs Drive cross functional collaboration, strategic focus and organization agility. You are... Open minded, curious and innovative and aligned with our company values and aims and you bring the following experiences and competencies: Bachelor degree in tech Science, Business Administrations in marketing/sales or a related discipline 5+ years of responsible role in any combination of technology marketing, channel marketing, or channel sales roles in B2C domains. 5+ years in market/customer facing operations involving different go-to market models 3+ years in managing design and production of channel-specific marketing support materials with ability to maintain creativity and professionalism in a fast paced, rapidly changing environment. Demonstrated understanding of business operations, marketing principles and management skills and techniques. Have strong understanding of channel marketing with B2C marketing priorities Strong cross-functional team/project management, interpersonal, and influencing skills. Everything we'll do for you You can grow a lasting career here. We'll encourage you, support you, and challenge you. We'll help you learn and progress in a way that's right for you, with coaching and mentoring along the way. We'll listen to you too, because we see and value every one of our 27,000+ people. We believe that a diverse and inclusive workplace fosters creativity, innovation, and a full spectrum of bright ideas. With a global workforce present in 70+ countries, we are dedicated to creating an inclusive environment where every voice is heard and valued, helping us all achieve more together. Come join us, and together we can light up the future.