Our team shapes the customer experience across Amazon's voice-first and multimodal device surfaces - including Alexa, Fire TV, Fire Tablet, and beyond. We are pioneering intelligent, AI-powered experiences that feel native to each device context while delivering measurable value for customers and the business. We value designers who think strategically, bring exceptional visual and interaction design craft, communicate clearly, and can navigate ambiguity while maintaining high standards for quality and customer experience across every surface.
Requirements
7+ years of design experience
Experience with AI/ML technologies
Experience developing and driving projects with tight schedules and multiple dependencies
Experience presenting designs and collaborating with all levels of the organization
Experience in visual design demonstrated through design concepts, case studies, documentation, mockups and style guides
Knowledge of mobile and web design patterns and accessibility standards
Experience designing and prototyping with tools such as Figma, Adobe Creative Cloud, or similar
Experience with voice interface, natural language or multimodal design
Experience in an online advertising role and have familiarity with advertising products and ad serving technologies
Experience demonstrating strong analytical abilities and confidence in the use of data
Ability to establish cross-organizational mechanisms and drive strategic initiatives
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Additional Information
We are seeking a Senior UX Designer who will lead the design of intelligent, multimodal experiences across voice-first devices - defining how customers interact with AI-powered surfaces through voice, visuals, and touch. The ideal candidate brings strong visual design craft and interaction design expertise to every surface, ensuring that screen-based moments are as polished, intuitive, and purposeful as the conversational experiences surrounding them. This role requires driving cross-organizational alignment, translating ambitious creative vision into shippable product, and establishing scalable design frameworks that bridge innovation with execution. We are looking for someone who demonstrates fluency in conversational AI, excellence in visual and interaction design, and the ability to influence product strategy through data-informed thinking and compelling storytelling to senior leadership.
Key job responsibilities
Drive design programs that span multiple organizations, device surfaces, and interaction modalities - establishing clear mechanisms for alignment, prioritization, and decision-making. Document design rationale, trade-offs, and recommendations. Build regular review cadences, prototype scalable design frameworks, and present to senior leadership to secure buy-in.
Create high-fidelity vision designs and interactive prototypes that demonstrate how AI-powered, context-aware capabilities can elevate customer experiences across voice-first devices. Identify strategic opportunities through landscape analysis and stakeholder research, and develop experience frameworks that inform product roadmaps and planning processes - including year plan priorities and Think Big workshops.
Translate bold creative concepts into actionable product requirements while navigating the unique constraints of voice-first hardware, on-device processing, and cloud-based AI services. Audit implementation quality, identify gaps in existing tooling and content pipelines, and advocate for solutions that maintain design integrity at scale. Partner with engineering teams to ensure proper implementation and with data science and ML teams to leverage appropriate models for personalization and multimodal rendering.
Use quantitative and qualitative data to validate design hypotheses, identify top-performing interaction patterns, and make evidence-based recommendations for iteration and scale across the device portfolio.
Amazon Advertising · New York, NY