Additional Information
Position
Full-time
Location
Chicago
Start
As of Now
Contract
Permanent
What we do at PlanRadar
PlanRadar is a leading platform for digital documentation, communication and reporting in construction, facility management and real estate projects. It enables customers to work more efficiently, enhance quality and achieve full project transparency. By improving collaboration and providing access to real-time data, PlanRadar's easy-to-use platform adds value to every person involved in a building's lifecycle, with flexible capabilities for all company sizes and processes. Today, PlanRadar serves more than 150,000 users across 75+ countries.
PlanRadar promises an inclusive, engaging and exciting place to work. We are inquisitive minds who challenge the status quo, with a drive to change our client's industry for the better. Our people matter the most, and we regularly conduct surveys and implement changes to ensure our benefits and the way we work reflects the culture that we promote. If you're courageous and ready for a new adventure, join PlanRadar!
Meet the team here!
What you'll get to do
As a Marketing Manager based in our Chicago office, you will lead the development and execution of PlanRadar's marketing presence in the US market. This is a high-impact role at a pivotal stage of growth: the product is proven globally, the US market is live, and there is significant opportunity to scale demand generation and brand awareness.
This is a hands-on, performance-driven role where you will own US marketing outcomes end-to-end working closely with global marketing and sales teams to build pipeline, accelerate conversion, and strengthen PlanRadar's position in the US construction and real estate sectors.
AMONG OTHER THINGS YOU WILL
Own the US marketing pipeline - build and execute demand generation campaigns across paid social, paid search, email, events and webinars, with full accountability for marketing-sourced pipeline contribution and regular reporting into senior leadership including CEO-level reviews
Write performance copy that converts - create digital ads, email content, paid search copy, landing pages and event assets yourself, with a deep understanding of the US construction and real estate buyer and what moves them from awareness to action.
Localise global campaigns for the US market - take global direction, messaging frameworks and assets and make them land for US audiences, adapting tone, language and positioning without losing brand consistency.
Drive GTM alignment with sales and SDR teams - stay close to the US pipeline, identify gaps and opportunities, and engage in active commercial debate with sales, CS and SDR to ensure marketing is generating the right leads and accelerating deal closure.