Brand Strategist

About the role

We're looking for a Brand Strategist to help define, evolve, and activate the strategic foundation of our brand. This is a hands-on role that blends strategic thinking with practical execution - you'll not only craft positioning and messaging frameworks but also ensure they're embedded into campaigns, creative, and go-to-market activities across the organization. In this role, you'll translate audience insights, market dynamics, and competitive analysis into actionable strategies that differentiate our brand - and then partner across marketing, product, and creative teams to bring those strategies to life in the market. This position is based in our New York office. We follow a hybrid policy of at least 4 days onsite. Morningstar's hybrid work environment gives you the opportunity to collaborate in-person each week as we've found that we're at our best when we're purposely together on a regular basis. In most of our locations, our hybrid work model is four days in-office each week. A range of other benefits are also available to enhance flexibility as needs change. No matter where you are, you'll have tools and resources to engage meaningfully with your global colleagues.