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Social Media Manager/Specialist at Battlepay

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Social Media Manager/Specialist

External

Battlepay · Worldwide

Full-timeRemoteToday

CopywritingLessMove

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Responsibilities

Manage BattlePay's social media presence
Create social-first content, captions, scripts, and campaign ideas
Build content around gaming moments, creator campaigns, events, and launches
Work with designers, editors, creators, and marketing teams
Monitor gaming communities and identify content opportunities

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Help execute creator campaigns, tournaments, live streams, and community activations

Requirements

Someone who understands games beyond patch notes and updates
Someone who can turn gaming moments, trends, and community conversations into original content
Someone who understands the culture around games, not just the games themselves
Someone who knows how to blend gaming, creators, internet culture, and social content naturally
Someone who understands the difference between posting content and building a community
Someone who can move fast, experiment often, and constantly improve
Bonus Points
Active player of live-service, gacha, and community-driven games
Strong understanding of game meta, character ecosystems, events, updates, and lore
Regularly follows gaming creators, community discussions, patch updates, and player sentiment
Experience building or managing smaller gaming communities
Has spent time inside Discord servers, Reddit communities, and game-specific social ecosystems
Understands how gaming communities behave differently across titles and genres
Naturally stays updated on gaming trends without needing to be told
Can identify emerging conversations and turn them into relevant content opportunities
Location
Remote / Hybrid
Apply If
You can show us gaming content, communities, campaigns, or social pages you've worked on.
We care less about resumes and more about proof that you understand players.

Additional Information

About BattlePay BattlePay is building the next generation of game commerce, creator ecosystems, and gaming communities across multiple game titles including Roblox, Genshin Impact, Zenless Zone Zero, Honkai Star Rail, and leading anime and live-service games. We are looking for a Social Media Manager who lives and breathes gaming culture. This role is for someone who understands how gaming communities think, what content players actually engage with, and how to turn moments into conversations. If you treat gaming as more than just a job, keep reading. Non-Negotiable Active gamer Previously managed at least one gaming brand, creator, esports organization, gaming community, or gaming-focused social media page Strong knowledge of at least two of the following: Roblox Wuthering Waves HoYoverse titles (Genshin Impact, Honkai: Star Rail, Zenless Zone Zero, etc.) Excellent copywriting skills Deep understanding of gaming culture, creators, memes, trends, and communities Regular consumer of gaming content across YouTube, TikTok, Instagram, X, Discord, Reddit, and creator channels

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