Creative Strategist/Campaign Manager

About the role

About Avant ArteAvant Arte is a curated platform connecting the world s leading artists and public arts institutions with a new generation of enthusiasts, collectors and patrons. We collaborate with the most exciting contemporary artists such as Ai Weiwei, Mickalene Thomas, Maurizio Cattelan and Jenny Holzer to create limited editions of the highest quality, from prints and sculptures to digital works.Our global community of over 4 million collectors and art enthusiasts reflects the growing energy and curiosity of a new generation transforming how art is discovered and supported. Together with leading museums and institutions, we develop fundraising collaborations that strengthen public access to art and engage the new generation of patrons who will shape its future. Make-Ready, our North London print studio, is the largest fine art silkscreen printmaker in the world.Our mission is to make discovering and collecting art more accessible, connecting artists, institutions and audiences in meaningful ways that expand art s reach and impact.About Make-Ready EditionsMake-Ready Editions is a new platform launched alongside Avant Arte, offering beautifully produced, accessibly priced prints from one of the world s foremost print studios. We bring together a broad range of artists - from old masters to some of the most exciting contemporary artists working today - in a single place built for browsing and discovery. Only a few months old, we re building Make-Ready Editions into the definitive destination for people who love great prints and want to find their next one.The RoleThis is a hybrid Creative Strategist and Campaign Manager role, sitting at the centre of how Make Ready Editions launches new collections and drives growth.On the strategy side, you ll own paid social - our biggest demand driver - and run systematic creative testing across different concepts, angles, and formats to figure out what works and why. This isn t just about generating creative ideas; it s about building a disciplined testing engine that compounds learnings over time. You ll also think holistically about how we show up across other key channels, with a particular focus on artists own channels (primarily Instagram).On the campaign management side, you ll work hand in hand with the team that manages our artists to deliver contemporary collection launches end to end. That means coordinating timelines, briefing in assets, furnishing artists with the links and posting instructions they need, and making sure every launch ships smoothly from kickoff to live.Content production is a mix. Some of it you ll do yourself - simple assets and edits where it s quicker or sharper to make them than brief them out. The rest you ll brief into our writers, editors, and art directors. A good visual eye and comfort with simple design tools and AI is important.What You ll Be DoingOwn paid social creative end to end, with primary responsibility for systematic creative testing - building the testing roadmap, structuring tests across concepts, hooks, formats and variants, and using performance data to decide what to test nextThink strategically about how we optimise other key channels, particularly artists Instagram accounts, and iterate the playbook for artist-owned channels over timeWork directly with our artists to help them get the most out of their own channels, evolving a repeatable approach that gets sharper with every launchManage contemporary collection launches end to end in partnership with the artist management team - coordinating delivery, supplying assets, providing artists with links and posting instructionsBrief writers, editors, and art directors on the assets needed for each campaign and launchProduce your own assets where it s faster or sharper to do so, using design tools and AIUse performance data to feed back into both paid creative and the artist channel playbookWho This Role Is ForA paid social creative strategist, or a strategic copywriter or content creator looking to move into a new roleFamiliar with paid social and genuinely excited by itA strong writer with a good visual eye, and comfortable getting hands-on with simple content productionAble to hold the operational side of a launch in your head and quietly make sure nothing slips through the cracksA confident briefer who can give writers, editors, and art directors clear creative directionEnjoys working directly with creative talent (in our case, artists) and helping them perform better on their own platformsCurious about AI and actively using it in your workflowYou probably have around 3-6 years experience - but we re open to candidates with more or less than this.Don t meet every single requirement? Avant Arte is dedicated to building a diverse, inclusive and authentic team so we encourage you to apply anyway. You may be just the right candidate for this or other roles.Benefits include:Generous equity allowancePrivate Healthcare (UK)Enhanced pension contributions and parental leave