The Salesforce Competitive Expert is a senior, customer-facing specialist who owns HubSpot's competitive strategy against Salesforce in our most complex, upmarket CRM evaluations and rip-and-replace motions. You'll operate as a highly autonomous, intrapreneurial leader within PreSales, managing your own book of strategic deals while building the playbooks, assets, and enablement that help HubSpot systematically win more Salesforce competes and drive NNARR.
Responsibilities
Act as the lead Salesforce competitive expert on qualified strategic deals-joining discovery, technical validation, and executive meetings to de-risk decisions and secure tech wins against Salesforce.
Own and continuously evolve the Salesforce Competitive Playbook , codifying winning narratives, talk tracks, demo strategies, and "assertive selling" motions for Salesforce rip-and-replace and net-new CRM evaluations.
Partner with Account Executives, core SEs, and implementation partners to design solution blueprints, migration paths, and TCO/ROI cases that build unshakable confidence in choosing HubSpot over Salesforce.
Deliver scalable enablement for Sales, PreSales, and partners (training, battlecards, assets) that elevates our collective ability to compete and increases win rates on Salesforce deals.
Serve as the central feedback loop from the field to Competitive Intelligence, Product, and Marketing, surfacing patterns from wins/losses and informing roadmap and GTM strategy.
Proactively analyze pipelines to prioritize high-impact opportunities , manage your own bandwidth, and protect capacity in line with Expert Program guardrails.
Requirements
Deep Salesforce expertise (must-have): Extensive, hands-on Salesforce experience (e.g., Admin / Sales Cloud configuration, implementation, or architecture) with certified-level depth and the ability to "speak admin to admin."
HubSpot & operator credibility: Strong HubSpot CRM fluency plus real-world operator experience using HubSpot to drive business outcomes, enabling you to translate between both ecosystems with empathy and authority.
Autonomy & business ownership: Proven track record of working independently, managing your own portfolio of complex deals, and building new processes/playbooks from scratch in ambiguous, high-stakes environments.
Competitive, strategic mindset: You think several moves ahead, love deconstructing competitor strategies, and can reframe "Salesforce as the safe choice" into a compelling case for HubSpot through narrative, TCO, and technical validation.
Executive presence & communication: Comfort engaging technical stakeholders and C‑level executives, simplifying complex concepts, and driving clear, confident decisions in the room.
Innovative, system-builder orientation: You're passionate about helping HubSpot win upmarket and naturally turn one-off deal work into reusable assets, frameworks, and enablement that scale across regions and specialties.
Pay & Benefits
This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpot's compensation philosophy .
Benefits are also an important piece of your total compensation package. Explore the benefits and perks HubSpot offers to help employees grow better.
At HubSpot, fair compensation practices aren't just about checking off the box for legal compliance. It's about living out our value of transparency with our employees, candidates, and community.
Annual Cash Compensation Range:
$178,920-$279,120 USD
We know the confidence gap and impostor syndrome can get in the way of meeting spectacular candidates, so please don't hesitate to apply - we'd love to hear from you.
If you need accommodations or assistance due to a disability, please reach out to us using this form .
If you require an
Benefits
The cash compensation below includes base salary, on-target commission for employees in eligible roles, and annual bonus targets under HubSpot's bonus plan for eligible roles. In addition to cash compensation, some roles are eligible to participate in HubSpot's equity plan to receive restricted stock units (RSUs). Some roles may also be eligible for overtime pay. Individual compensation packages are tailored to your skills, experience, qualifications, and other job-related reasons.This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpot's compensation philosophy .Benefits are also an important piece of your total compensation package. Explore the benefits and perks HubSpot offers to help employees grow better.At HubSpot, fair compensation practices aren't just about checking off the box for legal compliance. It's about living out our value of transparency with our employees, candidates, and community.Annual Cash Compensation Range:$178,920-$279,120 USDWe know the confidence gap and impostor syndrome can get in the way of meeting spectacular candidates, so please don't hesitate to apply - we'd love to hear from you.If you need accommodations or assistance due to a disability, please reach out to us using this form .If you require an
Hubspot · US