Senior Paid Social Specialist - Dasher

About the role

The dasher growth marketing team is focused on building and nurturing our dasher base by building a relationship with our couriers and providing them with an engaging and relevant cross-channel experience. The dasher growth marketing team at DoorDash is growing rapidly and it is expected this person will be a leader on the team, help develop our marketing approach, and grow their career as the team expands. We're looking for a talented and driven Senior Associate with strong operational experience in paid social channels to run a world-class acquisition program in our Dasher Growth team. This role will offer you the opportunity to have an immediate impact by managing the performance of our main media channels in the U.S., Canada, Australia and New Zealand. You'll be managing a world-class acquisition program with support from our U.S. based team, solving complex problems, and making strategic recommendations to drive consumer growth. In this role you will get the opportunity to be among the first marketing hires of our local CDMX office and will be able to work with our partners, like Meta,TikTok and Snapchat, to test and implement new marketing technologies. You will report directly to our local Manager, Dasher Performance Marketing. You're excited about this opportunity because you will... Be a part of our first DoorDash team in our Mexico City office! Manage multi-million dollar monthly digital budgets across digital paid marketing channels, working with partners such as Google and TikTok to optimize campaign performance and test new products. Learn to operate a world-class acquisition program that brings in millions of orders to DoorDash, making it the top food delivery and logistics platform in the U.S.. working with our U.S. based Performance Marketing team and vendors, such as Snapchat, Facebook, TikTok and Reddit. Maintain and monitor key metrics across channels including budget pacing, cost per acquisition and LTV proxies. Manage an experimentation roadmap to optimize performance including A/B creative tests, incrementality tests, and bidding algo tests Work closely with other teams and stakeholders to ensure goals are met We're excited about you because... You are proficient in the English language You have a proven track record in the performance marketing space, with 4+ years of experience. Direct, hands-on experience managing media buying, optimization (Paid Social), and strategic planning either at an agency or in-house You are highly proficient in Excel/Google Sheets and have deep familiarity with metrics such as CPA, CPC, CVR, and LTV. Strong quantitative, analytical and problem-solving skills; must be very comfortable with data analysis and able to use data to make decisions and conduct experiments. Experience with Web & App Tracking/Attribution (preferred) Knowledge of SQL (preferred) Experience working on multi-sided marketplace businesses (preferred) About DoorDash At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users-from Dashers to merchant partners to consumers. We are a technology and logistics company that started by enabling door-to-door delivery, and we are looking for team members who can help us go from a company that is known as the place you order food to a company that people turn to for any and all goods. DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers. We're committed to supporting employees' happiness, healthiness, and overall well-being by providing comprehensive benefits and perks. Our Commitment to Diversity and Inclusion We're committed to growing and empowering a more inclusive community within our company, industry, and cities. That's why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel. If you need any accommodations, please inform your recruiting contact upon initial connection. We use Covey as part of our hiring and/or promotional process for jobs in certain locations. The Covey tool has been reviewed by an independent auditor. Results of the audit may be viewed here: https://getcovey.com/nyc-local-law-144 To request a reasonable accommodation under applicable law or alternate selection process, please inform your recruiting contact upon initial connection.