Advertising Paid Search Strategist - Ecommerce

About the role

As a Senior Advertising Account Manager , you will serve as the strategic lead and primary advisor for a portfolio of Rithum's enterprise and strategic advertising clients. Building on deep expertise in digital advertising and retail media, you will lead the development and execution of sophisticated media strategies that align to client business goals and performance objectives. You will partner cross-functionally with internal stakeholders-including Client Success, Technical Account Management, and Product-to ensure seamless execution and long-term success. This role requires strategic thinking, expert-level platform knowledge, and the ability to influence both client stakeholders and internal teams to drive measurable outcomes and scalable growth.

Responsibilities

• Serve as the strategic advertising lead across a portfolio of high-value enterprise and strategic clients, driving planning, execution, and optimization of campaigns across digital marketing and retail media platforms.
• Lead discovery and strategic planning sessions to define media strategies that align with client objectives, platform capabilities, and channel best practices.
• Translate business goals into comprehensive media plans, overseeing execution and optimization across budgets, bids, audiences, and creatives.
• Provide advanced performance analysis and insights to guide campaign strategy and investment decisions, incorporating attribution models, pacing, and return on ad spend (ROAS).
• Cultivate strong relationships with client stakeholders, acting as a trusted advisor who proactively identifies opportunities for growth, efficiency, and innovation.
• Collaborate closely with Client Success Managers, TAMs, and Product teams to align execution and product feedback to client goals and evolving needs.
• Serve as a subject matter expert in Rithum's media products and tooling, educating clients on new features, platform enhancements, and industry trends.
• Contribute to internal enablement by mentoring Advertising Account Managers, sharing best practices, and improving team-wide executional consistency.
• Stay abreast of emerging media channels, platform updates, and advertising trends to inform forward-looking strategies.

Requirements

• 3+ years of experience in digital advertising, media buying, or ecommerce marketing, with proven success managing enterprise or strategic accounts.
• Demonstrated ability to develop strategic advertising plans that drive performance and align with client business objectives.
• Hands-on experience with major platforms such as Amazon Advertising, Google Ads, Meta Ads, and Walmart Connect.
• Strong analytical capabilities; experience conducting in depth analysis and presenting insights to clients and teams using dashboard and visualization tools (e.g. Tableau Looker, Power BI)
• Exceptional communication skills, with the ability to translate complex advertising concepts into clear guidance for technical and non-technical audiences.
• Experience navigating cross-functional teams in a fast-paced environment and managing multiple stakeholders.
• Demonstrated ability to manage and forecast advertising budgets, making data driven decisions to maximize efficiency and achieve performance targets across campaigns.
• Strong AI fluency, with experience integrating AI tools into day-to-day workflows and processes to drive efficiency, enhance analysis, and scale impact.
• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 5+ years of experience in digital advertising, media buying, or ecommerce marketing, with proven success managing enterprise or strategic accounts.
• Experience in a SaaS, agency, or eCommerce technology company.
• Familiarity with retail media networks, digital merchandising, and performance attribution methodologies.
• Previous experience mentoring or coaching peers or junior team members.
• Travel Required
• Up to 10%
• Other Duties
• Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
• What it's like to work at Rithum
• When you join Rithum, you can expect to work with smart risk-takers, courageous collaborators, and

Additional Information

Rithum™ is the world's most trusted commerce network, accelerating how brands, suppliers, and retailers work together to deliver seamless e-commerce experiences. We provide an unmatched platform for brands and retailers, enabling them to accelerate growth, optimize operations across channels, scale product offerings and enhance margins. Today, more than 40,000 companies trust Rithum to grow their business across hundreds of channels, representing over $50 billion in annual GMV. Using our commerce, marketing, and delivery solutions, our customers create optimized consumer shopping journeys from beginning to end.

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