Growth Marketing Manager - Podcast

About the role

Founded in 2016, Right Side Up is the premier growth marketing consulting firm in the U.S., with staff deployed in the most prestigious and high-growth tech companies in the world, including Uber, Lyft, DoorDash, Stitch Fix, Coinbase, Stripe, Fitbit, Calm, Instacart, Yelp, Google, and hundreds more. We provide all of the marketing chops, and none of the agency fluff. We're trusted by the most buzzed-about early-stage ventures, the fastest growing tech companies, and well-established Fortune 500 teams to do one thing better: growth. Before You Consider This Role: Right Side Up is a very non-traditional company. We love what we do, but work is just one component of the lives we lead. We want this to be the healthiest and happiest you've ever been. And we help make that happen. But we also believe in excellence and pursue it doggedly. If you pursue excellence in your craft but are tired of the traditional way of working, this just might be for you. When looking to execute a podcast advertising campaign, most advertisers have 2 choices; work with an agency in the space, or attempt to execute without subject matter expertise in-house. We've created a third option (we call it the third way), that approaches podcast advertising from an in-house perspective with all the subject matter expertise. By flattening the functions of a traditional offline agency, we've created a better method of launching, auditing, and scaling podcast advertising campaigns. One or two experienced marketers are primarily responsible for strategy, execution, creative, and measurement for a given advertiser - same as an in-house channel manager. We're looking for qualified growth marketing professionals to help us lead the charge for successful advertiser outcomes in podcast advertising.

Requirements

• 3+ years of experience in paid user acquisition, growth marketing, and/or media planning/buying in a direct response/performance marketing environment
• Podcast advertising experience preferred, but not mandatory if experienced in related channels, e.g. YouTube endorsement, Terrestrial/SXM Radio, DRTV, direct mail, or other offline/endorsement
• In-house, freelance/consulting, agency, or publisher experience are all relevant

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