Translate regional marketing strategies into integrated campaign execution plans, incorporating both digital and face-to-face tactics to support defined business objectives.
Partner with Regional Marketing Program Managers (RMPMs) to execute approved marketing programs, ensuring activities are delivered on time, to scope, and within agreed priorities.
Own the execution of digital marketing components, including email campaigns, landing pages, web content, digital events, social media, and supporting digital assets.
Support the planning and delivery of in-person marketing activities, including tradeshows, customer seminars, and other field events, in alignment with campaign plans.
Coordinate the development, review, and release of marketing assets, ensuring compliance with Agilent brand standards, quality controls, and approval processes.
Work cross-functionally with eMarcom, Event Managers, Data Operations, Sales Operations, Channel Partners, global marketing teams, and external vendors to enable effective campaign execution across markets.
Track and analyse campaign performance across digital and event channels, providing structured reporting, insights, and recommendations to support ongoing optimisation.
Contribute performance data and execution updates to regular alignment meetings with RMPMs and global commercial marketing stakeholders.
Support regional marketing operations through strong project coordination, documentation, and budget management, including budget tracking, PO support, accrual awareness, and spend visibility, in close alignment with RMPMs and established processes.
Apply strong organisational and time-management skills to manage multiple campaigns and stakeholders concurrently, maintaining attention to detail and execution discipline in a fast-paced regional environment.
Requirements
Bachelor's degree in marketing, business, or other-related field required
3 - 5 years of marketing and/or marketing communications experience is required
Experience in managing multiple external partnerships across time zones and working with virtual regional team / colleagues
Cross-discipline Marcom skills with experience in implementing a wide mix of tactics in life science industry is a plus
Fluent English is a must (oral and written)
Solid computer skills including Microsoft Office (Excel, Word, PowerPoint) and SharePoint
Experience with graphical software and html editors (Adobe Photoshop, Dreamweaver, InDesign, Illustrator)
Experience with marketing automation platform (e.g. Eloqua) and digital marketing tools (e.g. ON24, 6Connex) is a plus
Strong project management, organizational skills and good at problem-solving
Team player with solid interpersonal and communication skills
Autonomous at work
Additional Details
This job has a full time weekly schedule. It includes the option to work remotely.
Agilent Technologies Inc. is an equal opportunity employer. Qualified applicants
Benefits
Remote work options
Additional Information
Job Description
Agilent inspires and supports discoveries that advance the quality of life. We provide life science, diagnostic and applied market laboratories worldwide with instruments, services, consumables, applications and expertise. Agilent enables customers to gain the answers and insights they seek -- so they can do what they do best: improve the world around us. Information about Agilent is available at www.agilent.com .
Eager to build a career in marketing communications? This is your opportunity to join our dynamic team, where you'll work on assignments and develop solutions across all Marcom areas for assigned products, markets or customers, while enjoying all the support and encouragement you need to build a far-reaching career.
We are looking for an experienced and highly collaborative Regional Marcom Specialist to join the APAC (Asia Pacific) Field Marketing team.
As a Regional Marcom Specialist, you will partner closely with Regional Marketing Program Managers (RMPMs) to plan and execute integrated marketing programs across both digital and face-to-face channels. This role is hands-on and execution-focused, requiring strong digital marketing capability alongside experience delivering in-person events and field marketing activities.
You will be responsible for translating regional strategies into high-quality, measurable campaigns, working closely with multiple internal and external stakeholders across markets. Success in this role requires strong organisational capability, attention to detail, and disciplined execution across multiple concurrent initiatives.
Agilent · India