Marketing Specialist - Capital Market Strategies - Tikehau Capital
ExternalFull-timeOn-siteToday
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Responsibilities
- Content Production & Innovation
- Produce and update marketing materials such as teasers, videos, and brochures tailored for different client segments (retail, distributors, private banks, IFAs, family offices, institutional clients);
- Develop engaging content for products, including slides, notes, and email campaigns;
- Monitor and analyse market trends to deliver differentiated and relevant content;
- Innovate by introducing new content formats (e.g., webinars, podcasts);
- Digital Strategy & Partnerships Create digital content (videos, email pushes, web banners, LinkedIn carousels) to highlight CMS expertise internationally;
- Build and maintain partnerships with online media platforms both in France and abroad (e.g., Citywire, Allnews, H24 Finance, Patrimoine 24);
- Cross-Functional Projects Participate in projects involving product promotion, including fund marketing on the proprietary website and coordination of key events and fairs;
- Product Development Contribute to the development of the product offering by pitching new fund ideas and processes during brainstorming sessions;
- Automation Initiatives Focus on automation projects to enhance marketing efficiency and effectiveness.
- Profile: 6+ years of experience in product marketing within the asset management sector
- Solid understanding of liquid funds, including credit and equities
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