Assist in the design, development, and optimization of a headless Optimizely DXP platform supporting an active, dynamic portfolio of 150+ marketing websites that serves over 50M page views/year.
You will play a key role in defining architectural standards for our headless CMS platform, including content modeling patterns, rendering strategies, and performance optimization approaches.
Collaborate with marketers to optimize site performance (i.e. Core Web Vital scores), SEO/AEO, accessibility compliance (WCAG 2.2), while balancing the need for dynamic user experience and highly efficient/automated administration and operation supporting regular updates.
Build, extend, and maintain site front-ends using Next.js deployed via Vercel .
Leverage backend APIs and SDK integrations to power dynamic headless content delivery.
Develop infrastructural solutions to support custom integrations and enhanced functionality (tokenization system, data caching platform)
Optimizely Expertise
Utilize deep knowledge of Optimizely CMS SaaS , Content Graph , and the Optimizely CMS SDK/APIs to develop an optimal headless front-end multi-site platform built with Next.js , hosted on Vercel .
Develop, configure, extend front-ends leveraging Optimizely personalization features , including behavioral targeting and segmented content rules to deliver personalized, user-centric experiences at scale while
Implement A/B testing and experimentation frameworks within the Optimizely DXP and ensure seamless integration with front-end environments.
Nice to have: experience with Optimizely CMP, DAM, ODP, Experimentation, Opal AI subsystems
Infrastructure, DevOps & Quality
Help manage Vercel-based hosting environments and optimize build pipelines, caching, routing, and performance.
Work with engineering peers to establish standards for code quality, testing, observability, and deployment automation.
Manage and optimize the GitHub-based repository ecosystem supporting a large multi-site platform.
Collaborate with DevOps to support an efficient, automated CI/CD solution.
Collaborate with QA to support an efficient, automated QA process.
Collaboration & Cross-Functional Leadership
Partner closely with Marketing Technology, Creative, SEO, Analytics, and Content Operations to align technical solutions with business needs.
Mentor engineers and contribute to best practices, documentation, and architectural frameworks.
Serve as a subject matter expert on Optimizely capabilities and modern headless CMS architectures.
What Success Looks Like
A stable, scalable Next.js + Optimizely headless foundation supporting rapid site launches and frictionless content updates while meeting functional requirements to deliver a dynamic experience to site users.
Completion of an initial implementation, including a pilot production site deployment by Q3 2026.
Improved Core Web Vitals and SEO performance across priority sites
Clear content modeling and front-end standards adopted by the broader team
How Impact Will be Measured
Working alongside an implementation team, successful delivery of a headless DXP platform , incl
Additional Information
Risepoint is an education technology company that provides world-class support and trusted expertise to more than 100 universities and colleges. We primarily work with regional universities, helping them develop and grow their high-ROI, workforce-focused online degree programs in critical areas such as nursing, teaching, business, and public service. Risepoint is dedicated to increasing access to affordable education so that more students, especially working adults, can improve their careers and meet employer and community needs.
The Impact You Will Make
We are seeking a highly experienced Senior Software Engineer to design, build, and evolve a large-scale Optimizely DXP implementation powering a portfolio of 150+ high volume marketing websites and multi-channel marketing experiences. This role is central to modernizing our digital marketing ecosystem and enabling high-velocity, content-driven growth.
This role will be focused on the design and implementation of the front-end of a headless web platform using Optimizely CMS (SaaS) as a backend, and Next.js hosted on Vercel as the front-end framework. You'll collaborate closely with DevOps, data, architecture and platform technical teams, as well product, marketing, and design teams to build personalized, scalable, and high-performing digital experiences.
This is a highly technical, hands-on engineering role requiring deep expertise in the Optimizely ecosystem, enterprise CMS architecture, and modern JavaScript frameworks.
This is a senior individual contributor role with strong architectural influence. The role includes mentoring and technical leadership but does not have direct people management responsibilities.
How You Will Bring Our Mission to Life
Risepoint · Remote