Senior Full Stack Engineer, MarTech

About the role

The Growth Marketing Team leads the company's efforts to acquire new eaters across a variety of channels. This is more than the ambition of expanding audiences, increasing traffic and conversion rate whilst keeping CAC low. CookUnity has an incredible chef-driven story to tell-and a mind-blowing, must-taste product to introduce to the world. And because of this, the sky's the limit in crafting an alluring proposition and leveraging magnetic content. We have an incredible mission, as a marketing team, to not simply shake up the known Weekly Meal Plans and On-Demand Food Delivery categories, but usher in a new era of the chef-centric marketplace. As a Senior Software Engineer in Marketing Technology, you will be responsible for designing and architecting scalable platforms that allow our company to effectively reach customers across various channels. This role is highly cross-functional, where you will act as a close partner to marketing, design, product, data and policy teams to make impactful changes. You will ensure the seamless integration of our marketing technology stack, driving both mobile and desktop customer experiences, and optimizing our marketing performance through data-driven insights. You have experience in customer data platforms (CDP) like Segment and A/B testing platforms such as StatSig. Understanding of how advertising platforms function is a great addition. Additionally, you should have the technical ability to manage and integrate complex MarTech ecosystems, driving efficiency, scalability, and accuracy in our marketing campaigns.

Responsibilities

• Develop and maintain scalable backend services and APIs ensuring seamless operation between internal systems and external platforms. Tech stack: NodeJS (Typescript), Java/Kotlin and ReactJS
• Collaborate with cross-functional teams to integrate customer data platforms (CDPs) such as Segment, building custom data pipelines and ensuring that marketing data is collected, processed, and utilized efficiently.
• Work closely with the marketing and growth teams to support A/B testing strategies using platforms like StatSig, helping optimize website and app performance based on test outcomes.
• Integrate advertising platforms (e.g., Google Ads, Meta, TikTok) with the broader MarTech ecosystem to ensure accurate tracking, reporting and optimization.
• Ensure data quality and governance for marketing technology integrations and customer data flows, maintaining high levels of accuracy in campaign tracking and reporting.
• Monitor and troubleshoot system integrations, resolving any issues related to data flows, API connections, or platform performance.
• Supporting the on-call rotation to help the business run 24/7.
• Minimum Requirements:
• 5+ years of industry experience in a fast-paced tech environment.
• Design and building experience in scalable and reliable APIs and building.
• Solid understanding of web technologies such as HTTP methods, web sockets, Server Side Events, Web Hooks
• Experience with A/B testing platforms like StatSig, including setting up and analyzing experiments for both web and mobile applications.
• Strong understanding of advertising platforms (e.g., Google Ads, Meta, TikTok) and their data and API integrations.
• Strong communication skills, with the ability to collaborate effectively with marketing, product, and engineering teams.
• Fluent in English
• Fluency with AI engineering tools.
• You enjoy working in small teams in a fast-paced startup environment.
• Preferred Requirements:
• Experience building data pipelines and working with data warehousing technologies such as Snowflake.
• Familiarity with personalization tools and frameworks for delivering customized user experiences.
• Knowledge of data privacy regulations (e.g., GDPR, CCPA) and their implications on marketing technologies.
• Expertise in customer data platforms (CDPs), particularly Segment or similar platforms.
• Learn More About CookUnity
• We believe great leadership starts with alignment on vision, values, and ways of working. To give you deeper insight into who we are and what we're looking for, we invite you to explore: CookUnity's Leadership Principles - The values and behaviors that guide how we operate, collaborate, and scale.

Benefits

Additional Information

About CookUnity: Food has lost its soul to modern convenience. And with it, it has lost the power to nourish, inspire, and connect us. So in 2018, CookUnity was founded as the first-of-its-kind platform that connects the world with the source of truly great food: chefs. Today, CookUnity delivers 50 million meals a year from the industry's best chefs to homes all over the country. Fresh. Ready-to-eat. And crafted with the passion that nourishes body and soul. Unwilling to stop there, CookUnity is expanding beyond delivery to become an ever-innovating marketplace focused on our singular mission: empower Chefs to nourish the world. If that mission has you hungry in more ways than one, you've found the right job posting.

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