Senior Content Marketing Manager

Requirements

• Competencies / Skills / Knowledge / Experience
• Demonstrable experience in
• Building brands through content and social media
• Briefing and managing film and photo crews
• Line management
• Paid social media
• Experienced data analyst with expertise in Google Analytics / platform-based tools
• Confident problem solver
• Immaculate attention to detail
• Managing multiple projects to completion under concurrent, rigorous deadlines in a fast-paced environment
• Exceptional communication skills (both written and verbal)
• Excellent relationships with social media platforms
• Behaviours
• The following attributes determine how the role will be carried out and are required to be a success
• Passion for social media
• Curious about how things work and what makes fans tick (and click)
• Passion for live music
• Proactive self-starter
• Team player
• Calm under pressure
• What the role includes
• Driving ticket sales and reach through social media platforms for a group of Live Nation festivals.
• With input from VP Marketing - Digital, lead the digital content and social strategy for a portfolio of festival brands: identify new revenue streams; develop and grow social platforms; launch new platforms as appropriate
• Oversee the day to day running of platforms: copywriting; creating content briefs and building content calendar; proof reading posts and reviewing content created by others; oversight of community management
• Line management - mentoring and developing staff: leading film and photo crews on site
• Weekly reporting and analysis to deliver incremental growth in reach and ticket sales: paid media optimisation in collaboration with Campaign Team
• Equal Opportunities
• The Company

Benefits

Additional Information

Job Summary: Company: Live Nation Department: Marketing Location: Farringdon, London Reports to: VP Marketing - Digital Working Hours: Full time, 40 hours per week. Permanent. Weekend and evening working when necessary, including at festivals and concerts Role Description We're looking for an experienced senior content specialist who'll use social media and other digital platforms to drive brand awareness and ultimately ticket sales for our festivals. The Senior Content Marketing Manager is responsible for the day-to-day management of a portfolio of social channels in line with strategy set by VP Marketing - Digital & leading the charge with innovating on these platforms and producing content. You'll work on site at multiple events to develop brand materials, overseeing film and photography crews as well as year-round to bring our brands to life. You will work with a talented team of individuals to drive reach, engagement and ultimately ticket sales, as well as supporting the shared team goal to grow first party data. You'll be experienced in telling the stories that cut through the noise online and continually think about how we can push the envelope to deliver industry leading initiatives and deliver on our objectives. What it's like to work in the Team Our team is made up of a diverse group of individuals who all share the same passion for music and entertainment. This is a fast paced but supportive environment - we are committed to working as a team to deliver results. What we can offer you Live Nation offers impressive employee benefits including tickets to shows and festivals and unlimited annual leave. The Farmiloe Building in Farringdon, London is a beautiful office to work in. Staff can enjoy use of arcade games in the basement games room, onsite gym equipment plus fitness and meditation classes. In addition to this, the office has a fully stocked complimentary coffee bar with barista to serve you your favourite coffee as you walk into the office and offers heavily subsidised lunch options. We hold regular staff events in our atrium stage space including hosting speakers and open mic nights to showcase Live Nation employee talent.

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