International Admissions Manager: East Africa

About the role

The International Student Admissions team is ALU's primary engine for recruiting fee-paying students from across the African continent, with a particular focus on international schools, elite private school networks, and the families who invest in world-class education for their children. We are a regionally connected, culturally fluent, and commercially sharp team that combines deep local market knowledge with a continent-wide perspective. We build relationships that last - with school counselors, administrators, and families - and hold ourselves to ambitious enrollment targets, because every fee-paying student we bring to ALU strengthens ALU's ability to deliver on its mission at scale. The International Admissions Manager - East Africa leads ALU's fee-paying student recruitment strategy across the East African region, with primary responsibility for international schools and private school networks in key markets including Kenya, Tanzania, Uganda, Rwanda, Ethiopia, and neighbouring countries. Reporting to the Admissions Director, this is a mid-to-senior level role focused on building relationships with international and private school communities - including students, parents, and school counselors - to drive a strong pipeline of tuition-paying students. The Manager also provides guidance and coordination support to associate-level colleagues in other regional markets. Develop and execute a targeted annual recruitment strategy for East Africa focused on fee-paying students, with particular emphasis on international schools, private schools, and premium school networks across the region. Own and manage the full admissions pipeline for East African fee-paying applicants - from initial outreach and lead generation through application, interview, offer, and enrollment confirmation. Build and maintain strong relationships with international school counselors, heads of sixth form, private school administrators, and parent communities across East Africa. Plan, coordinate, and attend targeted recruitment events including international school fairs, private school visits, parent information evenings, and virtual engagement sessions. Develop a deep understanding of the international school landscape in East Africa - including IB, A-Level, AP, and IGCSE school networks - to ensure ALU is well-positioned as a destination for their graduating students. Use CRM systems to manage applicant records, track pipeline health, monitor conversion rates, and produce regular reporting for the Admissions Director. Contribute to the development of regionally tailored recruitment materials, digital content, and outreach messaging targeted at international school students and their families. Coordinate with the Enrollment Manager to ensure smooth handoffs from offer acceptance through to confirmed enrollment, including immigration and travel support for incoming students. Provide regional market intelligence and trend analysis - including international school enrolment trends, competitor university positioning, and family decision-making dynamics - to inform strategic planning. Mentor and support junior team members and associates, sharing best practices and contributing to team capability development. Represent ALU at international school fairs, university counselor conferences, and regional education sector events. Qualifications & Experience REQUIRED EXPERIENCE Experience (typically 5+ years) in student recruitment, university admissions, or education-sector business development, with a focus on i