Senior Investor, Integrated Investment

External

Horizonmedia · New York, NY

Full-timeHybridToday

ExcelLeadershipReactSAFe

Cover Letter Connect

Prepare for this interview

Elite

AI-generated questions, company research, and talking points tailored to this role

About the role

Horizon Media , founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service . Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge , Crain's New York Business and Los Angeles Business Journal. Together we are building a place of belonging. At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together. Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.

Responsibilities

Digital Media Strategy - 1 5 %

Collaborate with S upervisor on strategy, guiding Assistant(s) and Associate (s) in plan development

Employ Horizon Media's suite of planning, evaluation and buying tools for application/analysis into competitive landscape, target digital consumption support, plan development and reporting

Ensure digital strategy fits into overall brand communication goals

Participate in team brainstorms to kick off plan and consideration set development

Monitor trends, tools, opportunities, and applications within digital environments, and appropriately apply that knowledge to campaign strategy and client goals

Guide and participate in creation and presentation of media specific documents , such as media plans, objectives and strateg y decks, and other related functions

Media Negotiating & Buying - 3 0 %

Gather rates and develop planning costs

Effectively negotiate & steward buys across multiple accounts

Analyze daypart mixes and pricing within plans

Serve as a market expert, providing insight to the marketplace conditions, continuously exploring understanding of industry trends and landscape intel

Manage budgets and deliverables (GRPs, impressions, response data) across n ational buys

React quickly to campaign results, and implement required optimizations as directed

Oversee and assist in RFP creation and review of partners/site responses, compile proposal analysis and drive partner negotiations

Campaign Management & Execution - 20%

Oversee trafficking, ca mpaign set up, site tagging, and ensure sites are enabled and functioning properly

Ensure accuracy of insertion orders, plan details, spec documents , and confirmation that all necessary materials are received

Delegate and provide direction on campaign post launch information ( i.e. screenshots, links and placement information) to demonstrate proof of placement for clients

Work alongside Assistant and Associate on mid-campaign reconciliation, billing, pacing, campaign validation and brand safety

Manage market budgets and deliverables (GRPs, impressions, response data)

React quickly to campaign results, and implement required optimizations as directed

Assist account manager with budget maintenance and clearance spreadsheets and other campaign data

Ensure all deals are delivering throughout the flight

Participate in campaign results meetings/calls with client and strategy teams

Reporting & Analysis - 20%

Monitor and report on media campaigns on an ongoing basis, providing an active voice communicating optimization opportunities and challenges to internal teams, media partners and the client

Interpret partner ad verification and ad server data to provide critical thinking and analysis, as well as draw conclusions and discover actionable implications

Responsible for providing data for dashboards/Excel trackers, as needed by account, ensuring accuracy and validity of data shown

Effectively communicate optimization strategies, challenges, and opportunities across display, mobile, social, and video

Analyze MSAs and delivery reports from partners on a quarterly basis to deliver the post report to the Business Solutions team

Reconciliation - 5 %

Keep track of reconciliation progress

Responsible for checking monthly actual numbers are aligned to reported numbers

Relationship Management & Mentorship- 10 %

Help to train Assistants and Associates and contribute to their development

Have foresight and understanding of projects to maintain and adjust timing of deliverables for team at large, communicating changes to managers and leadership

D evelop and maintain strong mutually beneficial relationships with Horizon Media departments (Business Solutions, Traffic, Ad Ops, Billing) , as well as external partners

Effectively manage up and down, collaborate with your Supervisor on day-to-day account activities, status, a

Senior Investor, Integrated Investment

About the role

Responsibilities

Additional Information

Your Match

Company Intel

What employees say

Interested in this role?