3+ years in B2B marketing - demand gen, outbound, content, or a mix. No B2C or agency-only backgrounds.
Hands-on with outbound email platforms - someone who has built and run sequences, not just overseen an agency that did. Familiarity with tools like Lemlist, Mailshake, Instantly, or equivalent.
HubSpot proficient - owns their own campaigns, builds lists, tracks attribution.
Can write - clear, concise, confident. This person will draft copy.
Data-driven - reads performance dashboards, interprets what the numbers mean, and adjusts strategy.
Comfortable being the most senior full-time marketer.
Experience in logistics, fleet, supply chain, or transportation technology.
Clay experience - prospecting, enrichment workflows, and list-building logic.
ABM (Account-Based Marketing) experience - running campaigns to a named account list.
Salesforce - even read-only familiarity with CRM data is a plus.
Has built a marketing function from scratch at a startup or scale-up.
Responsibilites
Fine-tune FleetPulse's outbound engine. This means owning the full Clay + Lemlist stack - list-building logic, campaign sequencing, copy, and performance optimization - targeting around 1,000 fleets per week.
Launch and run the ABM program to a defined list of enterprise and mid-market fleet accounts. Work directly with the VP of Commercial Operations to prioritize accounts and tailor messaging.
Stand up email nurture cadences in HubSpot - from scratch.
Contribute to content and positioning work- shape how FleetPulse talks about its product to different buyer personas.
Benefits
Unlimited PTOCompany 6% 401k MatchChoice of three healthcare plansDental & VisionCompany provided STD, LTD and Life Insurance12 paid company holidaysFull paid parental leaveWork Environment:The work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.Work environment: Employees must be able to travel to and attend the office to work in person, as required. The noise level in the work environment is usually minimal to moderate.Limitations and Disclaimer:The above job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position.Requirements are representative of minimum levels of knowledge, skills, abilities and/or other characteristics. To perform this job successfully, the employee must possess the abilities or aptitudes to perform each duty proficiently. Continued employment remains on an "at-will" basis.Does this sound like you? Please apply - We'd love to connect more with you!Health insuranceDental insuranceVision insurance401(k)Paid time offParental leave
Fleetpulse · Chicago