Additional Information
If you're passionate about building a better future for individuals, communities, and our country-and you're committed to working hard to play your part in building that future-consider WGU as the next step in your career.
Driven by a mission to expand access to higher education through online, competency-based degree programs, WGU is also committed to being a great place to work for a diverse workforce of student-focused professionals. The university has pioneered a new way to learn in the 21st century, one that has received praise from academic, industry, government, and media leaders. Whatever your role, working for WGU gives you a part to play in helping students graduate, creating a better tomorrow for themselves and their families.
The salary range for this position takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs.
At WGU, it is not typical for an individual to be hired at or near the top of the range for their position, and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is:
Grade: Professional 308
Pay Range: $73,000.00 - $109,400.00
Job Description
The Video Writer & Producer is a digital content production role responsible for writing and developing high-quality media assets - including scripted videos, podcasts, corporate documentaries, episodic shorts, educational and training content and promotional/PR-driven productions. This role is fundamentally a storytelling and content creation position, with the primary output being compelling, written material. The Video Writer & Producer leads the full lifecycle of digital content - from content and scripting through production, post-production and final delivery - and works collaboratively with the rest of the WGU Studios team (Operations, Production and Graphics/Design), along with internal clients and executives, subject matter experts and technical staff across the university, all to achieve exceptional results.
Primary Responsibilities
Write, develop and edit video scripts across multiple formats: 2-4 column scripts, narrative scripts, promotional copy, social media stingers, creative briefs and pitch decks. Script development and copywriting are core, primary functions of this role.
Act as the lead creative writer on scripted, unscripted, and corporate video needs.
Lead the development of compelling narratives and story concepts for video, podcast and animation projects. Identify stories worth telling and champion them through the production process.
Translate complex data, concepts, and institutional messaging into clear, engaging, and audience-appropriate content.
Develop creative strategy informed by market trends, consumer insights, competitor messaging and campaign data. Proactively identify new content angles and narrative approaches.
Partner with videographers, editors, animators, and audio engineers through the video production process.
Implement accessibility standards for all video content, including captions and transcripts.
Stay up to date with emerging technologies and industry trends to identify opportunities for process improvement, social media best practices, and platform-specific requirements.
Communicate and collaborate effectively with team members and stakeholders at all levels to ensure a smooth transition from initial concept to final deliverable.
Review and filter creative briefs; partnering with internal clients to gather necessary information. Scope video and animation projects and establish key milestones with team members, clients, and stakeholders.
Coordinate with university leaders, employees, students, partners, and other subjects to translate complex topics into scripts and video assets.
Manage the communication process in partnership with the studio operations teams between stakeholders, studio, and participants.
Prioritize numerous and overlapping projects, including experience working under and meeting tight deadlines, and foster and maintain good relationships with internal and external clients, team members, and partners.
Perform other related duties as assigned.
This job description includes a general representation of job requirements rather than a comprehensive inventory of all required responsibilities or work activities. The contents of this document or related job requirements may change at any time with or without notice.