Define and maintain the visual quality bar for all live operations content
Establish art direction for seasonal events, in-game campaigns, cosmetics, offers, and promotional content
Ensure visual consistency across live features while evolving the game's artistic identity
Provide clear creative feedback and mentorship to internal artists and external vendors
Explore and implement AI workflow advantages to the art pipeline
Live Operations Content Development
Oversee creation of live event assets
Collaborate with Content Design and Product teams to align art direction with engagement and monetization goals
Drive rapid iteration and scalable content production for recurring live events
Team & Vendor Management
Lead and mentor a multidisciplinary art team across 2D, UI, marketing, and production art
Manage external art outsourcing pipelines and ensure deliverables meet quality standards
Improve workflows, documentation, and production efficiency for live content creation
Cross-Functional Collaboration
Partner with: Product Managers on live event strategies, UX/UI teams on player-facing experiences, Marketing teams on campaign alignment, Engineers and Producers on implementation feasibility and schedules
Balance creative ambition with production constraints and live operation timelines
Player-Centric Visual Strategy
Use player insights, analytics, and performance data to refine visual approaches
Understand trends in mobile gaming, live-service ecosystems, and player expectations
Continuously innovate on event presentation, reward excitement, and monetization visuals
Requirements
7+ years of experience in game art development in leadership experience
Shipped multiple mobile or live-service game titles
Strong portfolio demonstrating:
Art direction
Live event content
Mobile UI/UX sensibilities
Experience working within fast-paced live operations environments
Strong understanding of mobile game production pipelines and asset optimization
Excellent communication and team leadership skills
Experience in exploring, developing, applying, and improving AI pipeline
Bonus Points:
Experience with free-to-play mobile games
Familiarity with player engagement and monetization strategies
Experience managing external vendors and distributed teams
Knowledge of Unity pipelines and implementation constraints
Background in both in-game art and marketing creative
Experience working with established IPs
About Scopely
Additional Information
Scopely is looking for a Art Director, Live Operations to join our Monopoly GO! team in our Barcelona Hub on a hybrid basis to lead the visual direction and execution of live content for our mobile game portfolio. This role is responsible for driving the artistic vision of seasonal events, promotions, monetization campaigns, and live content updates that keep players engaged and excited over time.
The ideal candidate combines strong artistic leadership with deep understanding of live-service game development, player motivation, monetization strategies, and production pipelines. You will collaborate closely with Product, Design, Marketing, UX, and external partners to deliver compelling live experiences at a high quality and fast cadence.
At Scopely, we care deeply about what we do and want to inspire play, every day - whether in our work environments alongside our talented colleagues, or through our deep connections with our communities of players. We are a global team of game lovers who are developing, publishing and innovating the mobile games industry, connecting millions of people around the world daily.
MONOPOLY GO! is a global phenomenon and the biggest mobile game launch in history, captivating millions of players worldwide.
This role owns the end-to-end art direction, ensuring a cohesive, high-quality, and player-centric visual experience across a wide range of features-from UI-driven systems to content-heavy initiatives. You will play a key role not only in defi ning visual direction, but in shaping how the team thinks: challenging assumptions, pushing for clarity, and helping teams understand the why behind creative decisions. This is a highly collaborative and hands-on leadership role that requires strong communication, creative conviction, and the ability to operate across different problem spaces.
Scopely · Barcelona, Spain