Revelyst · Irvine, CAPrepare for this interview
EliteAI-generated questions, company research, and talking points tailored to this role
Job Description As a Digital Retention Coordinator (Temp) , you will support the planning, execution, and optimization of retention and lifecycle marketing programs for our portfolio of action sports brands across North America. This role is focused on driving repeat purchase, customer lifetime value, and engagement through owned digital channels including email, SMS, and other CRM-led initiatives. In this role, you will collaborate closely with the retention marketing team, ecommerce partners, creative, and analytics stakeholders to deliver targeted, data-driven customer communications across the full customer lifecycle-from acquisition onboarding through reactivation and loyalty. You will help manage campaign execution, audience segmentation, reporting, and testing, while ensuring all communications align with brand standards and performance goals. This position reports to the Sr. Manager, Digital Retention and is based out of our Irvine, CA office. As the Digital Retention Coordinator (Temp), you will have an opportunity to: Lifecycle & Campaign Execution Support lifecycle and retention marketing strategy across owned channels (Email, SMS, and related customer touchpoints). Assist in building, scheduling, and deploying email and SMS campaigns aligned to promotional, seasonal, and lifecycle calendars. Support execution of automated lifecycle programs including onboarding, post-purchase, replenishment, win-back, and loyalty messaging. Generate and maintain content calendars, campaign trackers, and QA checklists to ensure timely and accurate execution. Coordinate with creative and brand partners to ensure assets meet brand standards and deadlines. Partner with retention strategy and analytics teams to support testing roadmaps and optimization initiatives. Stay informed on retention marketing trends, lifecycle best practices, and competitive insights. Segmentation, Data & List Management Assist in audience segmentation, list management, and data utilization to support personalized customer experiences. Build and manage audience segments based on behavioral, transactional, and engagement data. Support data hygiene efforts including list growth, suppression logic, and preference management. Collaborate with analytics partners to leverage insights for improved targeting and personalization. Help maintain best practices for compliance (CAN-SPAM, GDPR, SMS consent standards). Reporting, Insights & Optimization Manage campaign reporting, insights, and optimization support. Produce and maintain daily, weekly, and monthly performance reports for retention channels. Track KPIs including open rate, click rate, conversion, revenue, repeat purchase, and unsubscribe rates. Identify trends, performance gaps, and optimization opportunities. Support A/B testing efforts including subject lines, content, offers, and send timing. Document insights and learnings to inform future campaigns. Operations & Collaboration Support cross-functional collaboration and operational excellence within the retention marketing ecosystem. Coordinate with ecommerce, paid media, and content teams to align retention efforts with broader marketing initiatives. Partner with customer service and loyalty teams to support customer communications. Assist with ESP platform operations, documentation, and process improvements. Support vendor and technology coordination as needed. You have: 2-4 years of experience in digital marketing, retention marketing, CRM, or lifecycle marketing. Hands-on experience supporting email and/or SMS marketing programs. Understanding of ecommerce customer journeys and lifecycle marketing concepts. Bachelor's degree in marketing, communications, business, or a related field, or equivalent practical experience. Experience working in Klaviyo or another ESP/CRM platform (required). Familiarity with segmentation, automated flows, and campaign execution within an ESP. Working knowledge of web and ecommerce KPIs. Comfortable working with data, dashboards, and reporting tools. Proficient in Microsoft Excel and PowerPoint. #LI-KK1 Pay Range: Annual Salary: $72,400.00 - $73,700.00 The actual annual salary offered to a candidate will be based on variables including experience, geographic location, education, and skills/achievements, and will be mutually agreed upon at the time of offer. We offer a highly competitive salary, comprehensive benefits including: medical and dental, vision, disability and life insurance, 401K, PTO, paid holidays, gear discounts and the ability to add value to an exciting mission! Our Postings are not intended for distribution to or use in any jurisdiction, country or territory where such distribution or use would violate local law or would subject us to any regulations in another jurisdiction, country or territory. We reserve the right to limit our Postings in any jurisdiction, country or territory. Equal Opportunity Employer Protected Veteran/Disabled
How well this role fits your profile.
Worked at revelyst? Share your experience