Additional Information
Job Title
Senior Account Executive / Director, Sales - Kansas City
Job Description
About The Position | Major Goals and Objectives and Location Requirements:
We are seeking a high-impact sales professional to drive revenue growth across new and existing accounts. This role is designed to flex between a Senior Account Executive and Director, Sales based on candidate experience, strategic capability, and leadership scope. The ideal candidate is a results-driven seller who can both execute day-to-day revenue generation and, at the senior level, lead strategic account development and large-scale partnerships.
As Senior Account Executive or Director, Sales you will leverage the robust MNI portfolio of products and solutions, with the D/Cipher platform and team at the forefront. D/Cipher is a People Inc. proprietary intent targeting platform-to help advertisers make informed media buying decisions both on and off People Inc. content. This is an exceptional opportunity for a proven sales leader who can balance strategic partnership development with the hustle of territory building.
About The Position's Contributions: Weight % Accountabilities, Actions & Expected Measurable Results:
55% Revenue Growth & Client Management
Own and achieve annual revenue targets ($3MM+ for SAE level; $5MM+ for Director level)
Manage and grow a portfolio of existing and developmental accounts
Sell integrated advertising and digital solutions aligned to client objectives
Build strong relationships with agencies and direct clients
Identify upsell and cross-sell opportunities across full product portfolio
Deliver ongoing campaign performance reviews and optimization strategies
20% New Business Development
Prospect and develop new business across B2B and B2C categories
Conduct outreach through meetings, presentations, events, and networking
Build and maintain a healthy, active sales pipeline
Engage decision-makers to uncover business challenges and position solutions
10% Strategic Selling & Insights
Leverage data, research, and industry insights to inform sales approach
Develop customized, impactful proposals and presentations
Translate client marketing needs into actionable strategies
Position offerings effectively within the competitive landscape
10% Cross-Functional Collaboration
Partner with internal teams (planning, marketing, research, ad ops, account management)
Contribute to development of integrated media plans and sales materials
Ensure seamless execution of client campaigns
5% Reporting & Operations
Maintain accurate pipeline, forecasting, and performance tracking
Provide regular updates on revenue, opportunities, and account status
Complete reporting requirements in a timely manner
Additional Responsibilities (Director-Level Scope)
Leads both revenue and strategic account growth
Shapes account and territory strategy
Engages C-suite and enterprise-level decision-makers
Structures complex, multi-year partnerships
Influences cross-functional direction and priorities
Assess market potential and shape territory strategy
Represent the organization at industry events and leadership forums
Develop and execute long-term account growth strategies
Mentor junior sales team members where applicable
Provide strategic input on product positioning and go-to-market efforts
About The Team | The Team and/or Brand:
D/Cipher is People Inc.'s in-house Media platform and activation team, fueled by the rich user engagement data of People Inc., the nation's largest publisher. D/Cipher helps advertisers make informed media buying decisions on and off People Inc. content. Media Now Interactive (MNI), part of the People Inc. family, has been a trusted partner to regional and national agencies and brands for over 55 years, and is an integral distribution channel for the People Media offerings.
The D/Cipher-MNI team provides a single point of contact for multi-platform, customized, and targeted advertising solutions. From research and strategy to execution and analysis, the team offers a comprehensive suite of digital products, services, and integrated opportunities designed to efficiently and effectively reach audiences in select markets.
The Role's Minimum Qualifications and Job Requirements:
Education:
College degree preferred, or equivalent work experience.