Marketing Operations Change Strategist

Benefits

Additional Information

At MERGE, we are Built Different . We are a marketing and technology agency purpose-built for the intersection of health and wellness-where human impact matters most. By weaving storytelling through technology, we move beyond traditional engagement to Whole Human Marketing. This approach recognizes that humans are multidimensional and complex, and uses AI to ensure every brand interaction feels natural, contextual, and relevant. This commitment to human-first innovation is what brings us together and propels us forward. We are united by our North Star: to unite people and brands to empower healthier, happier lives. Emerge to the Top of Your Career At MERGE, we strive to create a superior work experience where talented and ambitious people grow. An experience that encourages people to think higher and feel deeper. An experience where people engage their minds and hearts to do the best work of their careers. In this role, you will... Lead Strategic Change: Drive the end-to-end change management strategy for enterprise-level marketing operations initiatives, ensuring successful service delivery and high user adoption. Apply Change Management Frameworks: Evaluate and apply the most effective organizational psychology and behavioral frameworks to architect customized transition strategies that meet the unique needs of each client environment. Engage Executive Stakeholders: Act as a strategic advisor to senior marketing leadership, translating complex operational shifts into clear business value and organizational readiness. Manage and Mentor: Lead a high-performing team of direct reports, fostering a culture of professional growth and excellence in change management execution. Bridge Strategy and Execution: Partner with technical architects and technologists to ensure that system implementations (e.g., Workfront, Martech) are supported by robust human-centric transition plans. Measure Impact: Define and track success metrics related to service delivery excellence, employee engagement, and platform proficiency to demonstrate ROI. Drive Iterative Change: Implement agile change management methodologies, utilizing real-time adoption data and user feedback loops to pivot strategies and ensure continuous alignment with evolving marketing objectives for our clients. Strengthen Change Maturity: Establish proactive change readiness assessments and resiliency training programs that equip our clients employees at all levels to navigate high-frequency operational transitions with minimal friction. Lead AI Workshops and Assessments: Facilitate client-facing sessions focused on the cultural and organizational shifts required for AI adoption, including leadership alignment, stakeholder buy-in, change readiness, and overcoming resistance to new ways of working. Be Accountable and Responsible The Change Blueprint: Architect and execute comprehensive change management frameworks that allow our enterprise clients to transition seamlessly through complex transformations. AI Change Readiness: Develop and maintain a repeatable workshop curriculum for AI enablement and adoption that can be tailored to client maturity levels, covering cultural readiness, mindset shifts, and skills development planning. Stakeholder Alignment: Secure active and visible sponsorship from executive leaders to mitigate resistance and accelerate adoption. Team Performance: Oversee the workload and output of Architects and Technologists, ensuring all Change Management deliverables meet MERGE quality standards Risk Mitigation: Proactively identify and manage potential points of resistance or "change fatigue" within client organizations, providing clear mitigation strategies. Continuous Improvement: Standardize change management playbooks and documentation to ensure scalability and repeatability across the Marketing Operations department. Qualifications We're Looking For Experience: 5+ years of experience in change management or organizational development, with at least 3 years in a leadership role managing direct reports. Executive Presence: Exceptional communication skills with the ability to influence and build deep trust with CMOs and C-suite stakeholders. Analytical Mindset: Ability to use data and feedback to pivot strategies and demonstrate the tangible impact of change initiatives. AI Fluency: Working familiarity with AI tools and their organizational implications; experience facilitating technology adoption programs involving emerging or rapidly evolving platforms is strongly preferred. Education: Bachelor's degree or equivalent experience. At MERGE, we're committed to fostering an environment where our team members can thrive in both their careers and personal lives, ensuring they feel supported and empowered to succeed. MERGE believes in transparency and equity. In accordance with state regulations, we're proud to include salary ranges in our job postings to ensure fair compensation practices. The salary range for this rol