Technical Content Writer (UK Hours)

Benefits

Additional Information

Job Summary The Mid-Level Technical Content Writer will develop and produce clear, accurate, and commercially effective product marketing content that communicates the value of MRI Software's platform and solutions to target buyers across global markets. This role is responsible for translating complex product capabilities, features, and use cases into compelling written content across a range of product marketing formats, including product collateral, solution briefs, website copy, product presentations, battle cards, and sales enablement materials, as well as middle and bottom of funnel content such as case studies, ROI guides, comparison pages, and nurture copy. The focus of this role is on clarity, accuracy, and commercial impact, ensuring buyers understand what MRI's products do, why they matter, and how they differentiate in the market. Working closely with Brand, Content, and Product Marketing, this role will take product positioning and messaging frameworks and execute them into polished, buyer-ready content assets. This role will align to shared brand voice and messaging standards. Success in this role will be measured by the quality, accuracy, and usability of content assets produced, their alignment to product messaging frameworks, and their effectiveness in supporting pipeline and sales enablement objectives. Please note that this role requires working UK business hours (Monday to Friday, 09:00 - 17:30 BST/GMT) to support the global team. We understand the need to provide a flexible working environment partnered with team collaboration and socialisation. Therefore, we operate a hybrid working model with 3 days of working from home per week. This role is based in the Johannesburg office. Duties/Responsibilities Product Collateral & Solution Content 1. Product & Solution Collateral Write and edit product-focused collateral including solution briefs, data sheets, feature overviews, and capability summaries Translate product positioning and messaging frameworks provided by Product Marketing Managers into clear, buyer-ready written assets Ensure all collateral accurately reflects product capabilities, use cases, and value propositions for the relevant buyer persona and segment Manage the production of collateral across multiple product lines and segments simultaneously, maintaining accuracy and consistency throughout Work within established brand voice, tone, and messaging guidelines to ensure all output is aligned and on-brand Update and maintain existing collateral as products evolve, ensuring all assets remain current and accurate 2. Website Copy Write and edit website copy for product and solution pages, including headlines, body copy, feature descriptions, and calls to action Ensure website copy is aligned to product positioning, optimised for search, and written for the relevant buyer audience Collaborate with the digital and web team to ensure copy integrates effectively with page design and user experience Support the development of landing page copy for campaigns, product launches, and demand generation initiatives Maintain and update existing website copy as product messaging evolves or new capabilities are introduced Apply SEO best practices to improve organic visibility and ensure copy supports digital acquisition objectives 3. Product Presentations Write and structure content for product presentations used in sales, events, and customer-facing contexts Work closely with the Creative Studio and Product Marketing Managers to ensure presentation copy is clear, accurate, and aligned to messaging frameworks Develop slide narrative and supporting copy that communicates product value concisely and compellingly for varied buyer audiences Maintain a library of up-to-date product presentation copy and modular content blocks that can be adapted for specific use cases 4. Sales Enablement Content Develop sales enablement assets including battle cards, competitive comparison documents, objection handling guides, and product FAQs Translate technical product information and positioning into clear, usable content that supports sales conversations Partner with Product Marketing Managers to ensure enablement content reflects current messaging, competitive positioning, and product capabilities Gather feedback from sales teams to continuously improve the relevance and usability of enablement content Maintain and update enablement assets as product capabilities, competitive landscape, or messaging priorities evolve 5. Middle & Bottom of Funnel Content Write customer case studies and success stories that demonstrate measurable outcomes and product value for specific buyer personas and segments Develop ROI guides, value calculators copy, and business case frameworks that help buyers quantify the commercial impact of MRI's solutions Write comparison and competitive differentiation pages that clearly articulate MRI's advantages for buyers in active evaluation Develop email nurture co