Principal Product Manager, Marketing Technology Platform

Responsibilities

• You will partner closely with marketing, product, engineering, architecture, data, privacy, security, analytics, sales, and service teams to translate business needs into scalable platform capabilities.
• This role requires clear product judgment: deciding what matters most, aligning senior stakeholders, making tradeoffs, and connecting platform investments to measurable business, customer, operational, and technical outcomes.
• Core Responsibilities:
• Own product strategy and capability roadmaps for enterprise MarTech and customer engagement platforms.
• Translate business goals, customer needs, regulatory requirements, and operational constraints into reusable platform capabilities.
• Break down broad business priorities into clear capability areas, roadmap themes, features, epics, and delivery-ready backlog.
• Build roadmap structures that distinguish between existing platform capabilities, planned enhancements, and true new capability needs.
• Sequence capabilities across near-term delivery needs and longer-term platform evolution.
• Prioritize competing stakeholder needs across business, operations, analytics, technology, and customer experience partners.
• Partner with engineering, architecture, data, privacy, and security teams to shape scalable, resilient, compliant solutions.
• Structure roadmap work so it can connect to platform planning, Jira hierarchy, backlog readiness, and downstream execution.
• Make explicit tradeoff decisions across build, buy, defer, consolidate, deprecate, and optimize options.
• Identify capability gaps, platform duplication, operational friction, and opportunities to simplify the ecosystem.
• Define success metrics and connect platform decisions to measurable business, customer, operational, or technical outcomes.
• Lead roadmap governance, stakeholder alignment, and executive-level communication.
• Use customer, business, platform, and performance data to inform roadmap decisions.
• Bring practical understanding of AI-enabled product capabilities, including evaluation, governance, risk, and operational readiness.
• Marketing Technology Responsibilities:
• Own platform capabilities across areas such as CDP, customer identity, audience segmentation, journey orchestration, offer decisioning, campaign management, customer communications, experimentation, personalization, marketing analytics, and reporting.
• Partner with marketing and technology teams to sequence platform capabilities within a larger enterprise transformation.
• Define requirements for reusable MarTech capabilities that can

Benefits

Additional Information

Make your mark at Comcast -- a Fortune 30 global media and technology company. From the connectivity and platforms we provide, to the content and experiences we create, we reach hundreds of millions of customers, viewers, and guests worldwide. Become part of our award-winning technology team that turns big ideas into cutting-edge products, platforms, and solutions that our customers love. We create space to innovate, and we recognize, reward, and invest in your ideas, while ensuring you can proudly bring your authentic self to the workplace. Join us. You'll do the best work of your career right here at Comcast. (In most cases, Comcast prefers to have employees on-site collaborating unless the team has been designated as virtual due to the nature of their work. If a position is listed with both office locations and virtual offerings, Comcast may be willing to consider candidates who live greater than 100 miles from the office for the remote option.) Job Summary We are looking for a Principal Product Manager to own product strategy and capability roadmaps for enterprise marketing technology platforms that support customer engagement, personalization, campaign orchestration, measurement, and communications at scale. This is a platform product management role focused on shaping the reusable capabilities that enable marketing, product, sales, service, and customer engagement teams across the enterprise. The role requires a product leader who can translate business priorities into clear platform capabilities, sequence those capabilities over time, and partner with engineering and architecture to move from roadmap strategy to delivery-ready work. The right candidate has owned product decisions for enterprise MarTech or customer engagement platforms, including roadmap prioritization, capability sequencing, stakeholder tradeoffs, engineering partnership, and measurable outcomes. Job Description This position is ineligible for visa sponsorship. To be considered for this role, you must be legally authorized to work in the United States and not require sponsorship for employment now or in the future.

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