Senior Manager, Go-To-Market Operations & Sales Tools

About the role

Caribou is seeking a strategic leader to join our Go-To-Market Operations team. This role is pivotal in driving efficient growth and profitability by developing GTM plans and tracking implementation success. You are the "Engine" - you own the technology, efficiency, and infrastructure that powers the sales floor. In this role you will: Strategy & Growth: Drive business results by developing GTM plans and tracking success metrics that enable scalable growth. AI Innovation: Identify opportunities to leverage AI tools to enhance the customer experience and optimize operational costs. Executive Advocacy: Represent your work to Sales & Ops leaders to advocate for resourcing and provide transparent updates on progress. Cross-Functional Leadership: Partner with Sales and Ops leaders to drive accountability for productivity, quality, and compliance standards. Sales Tech Stack: Own the administration and optimization of GTM tools, ensuring the team has the right tech to win. Customer Engagement Strategy: Design and manage the outbound dialer strategy and engagement cadence for every stage of the funnel. Capacity Planning: Own the monthly workforce and incentive planning process to identify short-term staffing gaps and mid-term hiring needs. Process Optimization: Project manage high-leverage initiatives specifically designed to improve sales & operational efficiency and team member effectiveness. Candidates are welcome to work remotely from the states of AZ, CO, DC, IL, MD, TX, and VA with a preference for the Chicago IL, Denver CO, or Phoenix AZ areas. Caribou does provide the option to work in-office or hybrid from our Denver, CO or Chandler, AZ offices. We may consider remote candidates in CA, FL, MA, NY, OR, WA, and WI, subject to additional approval. Eligibility by state is subject to change. This role requires attendance at occasional in-person meetings. About You: Experience: 5+ years of experience in go-to-market strategy roles. Problem Solving: You are a curious, action-oriented problem solver, experienced at using data to identify defects and building trust across organizational functions. Analytical Power: You are highly analytical and can effectively work in a data-driven organization to translate data into high-impact initiatives. Ownership: You demonstrate the highest levels of ownership and have a proven ability to take ideas and turn them into results. Workforce Strategy: You have direct experience in capacity planning and workforce management processes. Lead Strategy: You have experience managing customer outreach and lead management strategies (e.g., dialer and CRM workflows). How we will take care of you Everyone at Caribou is a valued team member. Our compensation and benefits package includes: Competitive compensation: $120k - $150k Eligible for annual performance-based Incentive Equity options 401(k) retirement plan Generous paid time off including Flexible Time Off (FTO) for all employees and 100% paid parental leave for all parents Exceptional benefits including highly subsidized medical, dental, and vision plans, and fully company-paid mental health, disability, and basic life insurance Optional benefits to suit your individual circumstances such as HSAs (with Caribou HSA contributions), FSAs, supplemental life and health, legal, and pet insurance Up to $1,000 per year for eligible professional development expenses Employee referral program Our Core Values We come from all walks of life and are joined together by our shared values, which guide our work and how we work together. Give a damn. What we're doing matters. We show up determined to deliver results, and we love it. Velocity. We're intentional about where we're going and we race towards it. Make the assist. We have diverse strengths. We offer and ask for help so we all win. The essential functions of this position require consistent attendance, availability, and active engagement throughout your full scheduled shift. Caribou is an Equal Opportunity Employer. All qualified applicants will receive consideratio