Senior Sales Enablement Specialist

Responsibilities

• Enablement strategy: Define and own the annual enablement roadmap, aligned to sales hiring plans, product launches, and go-to-market motions - with learning design principles embedded at every stage.
• Program architecture: Architect and oversee the full rep lifecycle - new hire onboarding, role-based certification paths, continuous learning, and leadership development programs. Set instructional design standards and templates for the team to build against.
• Instructional design leadership: Own the organization's learning design methodology (ADDIE, SAM, or equivalent). Define curriculum architecture, learning objective frameworks, and blended modality strategies across all programs.
• Tech stack strategy: Evaluate, implement, and optimize the enablement tech stack (LMS, content management, eLearning authoring, conversation intelligence, AI coaching) and own vendor relationships.
• Content & messaging: Lead creation of the sales playbook, persona-level battlecards, and competitive positioning assets; ensure consistency with brand and GTM messaging. Translate strategy into learnable content at every level.
• Data & impact measurement: Build a measurement framework using Kirkpatrick levels 1-4 and Phillips ROI methodology, tying enablement programs to leading indicators (ramp time, pipeline coverage, win rate) and lagging indicators (quota attainment, retention).
• Executive stakeholder management: Present quarterly enablement reviews to Sales and Revenue leadership; surface program gaps and propose evidence-based solutions.
• Field enablement: Design and run SKOs, regional summits, QBR content, and deal review frameworks; build reinforcement learning journeys to drive post-event behavior change.
• Required
• 5-8 yrs in sales enablement or revenue operations
• 1-2 yrs managing direct reports
• Deep expertise in CRM, SEP, and LMS platforms
• Strong program management & cross-functional influence skills
• Proficiency in enablement metrics and ROI reporting
• Expert-level knowledge of instructional design models (ADDIE, SAM, or equivalent)
• Experience setting org-wide learning design standards and templates
• Proficiency in Kirkpatrick or Phillips ROI evaluation methodology
• Preferred
• Prior quota-carrying or sales leadership experience
• Experience with AI-driven coaching & forecasting tools
• Certification in MEDDPICC, Challenger, or Force Management
• MBA or equivalent strategic business education
• ATD, CPTD, or ISPI instructional design certification
• Experience managing eLearning production (authoring tools, video, microlearning)
• Familiarity with accessibility standards in learning content (WCAG, Section 508)
• About QAD:
• #LI-Remote

Benefits

Additional Information

The Senior Sales Enablement Specialist leads the design and execution of our go-to-market readiness strategy. You'll own the full enablement lifecycle - from onboarding architecture to field enablement and tech stack strategy - while mentoring junior team members and serving as a strategic partner to Sales, Marketing, and Product leadership. You bring instructional design leadership to the function: setting standards for how we build programs, evaluate impact, and scale learning across a growing sales org. You're as comfortable in a board deck as you are reviewing a storyboard.

Your Match

How well this role fits your profile.

Company Intel

What employees say

Worked at Qadinc? Share your experience