Senior Analytics & Activation Engineer

About the role

EPE's mission is to develop scalable data, activation, and experimentation capabilities that support analytics, personalization, and customer engagement across PlayStation. We compose platform-neutral telemetry, data transformation, and activation systems powering Marketing, Commerce, Player & Network, and Game Publisher experiences. We partner with engineering, product, analytics, and marketing teams to develop dependable, reusable, and scalable data foundations that improve customer experiences and business outcomes! Day-to-Day Responsibilities In this position, you will develop and assemble scalable data and activation systems to support analytics, experimentation, personalization, and customer engagement across PlayStation platforms. You will join forces with engineering, product, analytics, and marketing colleagues to build telemetry frameworks, transformation pipelines, and integration services! These solutions secure reliable data collection, modeling, and activation across diverse internal and external platforms. The position covers data engineering, platform integration, and activation infrastructure, demanding solid software engineering fundamentals and experience handling modern cloud-native data systems.