Associate Account Executive

Responsibilities

• Build and maintain a pipeline of prospective advertisers and business opportunities
• Conduct outbound prospecting through calls, email, networking, and in-person meetings
• Participate in client discovery meetings and needs analysis
• Assist in creating integrated marketing recommendations across television, streaming, digital, and sports platforms
• Develop strong presentation and storytelling skills
• Learn to position and sell sports sponsorships, streaming, OTT/CTV, and branded content solutions
• Shadow and co-sell with Account Executives and sales leadership during the onboarding phase
• Assist with proposal development and campaign execution
• Accurately track activity, meetings, proposals, pipeline development, and opportunity progression within CRM systems
• Participate in weekly pipeline, activity, and forecasting review meetings
• Complete structured training across TV, streaming, digital advertising, CRM systems, inventory management, and sales strategy
• Revenue Ownership & Business Management
• As participants progress through the development program, they will be expected to take increasing ownership of the sales process, client relationships, and revenue performance.
• Responsibilities will evolve to include:
• Independently managing assigned accounts and revenue opportunities
• Developing and maintaining long-term client relationships
• Closing new business and renewal business across television, streaming, sports, and digital platforms
• Demonstrating strong follow-through, communication, and account stewardship
• Managing business with professionalism, urgency, and accountability
• Maintaining accurate forecasting, pipeline management, and CRM documentation
• Consistently achieving defined activity, pipeline, and revenue expectations
• Demonstrating readiness to manage a full book of business as an Account Executive

Requirements

• Bachelor's degree or equivalent experience preferred
• 1-3 years of sales, marketing, sports, hospitality, customer service, or client-facing experience preferred
• Strong communication and presentation skills
• Competitive mindset with a desire to grow professionally
• Interest in sports, media, streaming, advertising, and marketing
• Strong organizational and time-management skills
• Comfortable working in a fast-paced, team-oriented environment
• What Success Looks Like
• Successful participants will demonstrate:
• Consistent prospecting and pipeline development
• Strong CRM discipline and activity tracking
• Growth in sales knowledge and client communication
• Ability to present and close integrated marketing solutions
• Accountability in managing business opportunities and client relationships
• Ownership of revenue goals and pipeline progression
• Professionalism, urgency, and follow-through
• Readiness to transition into a full Account Executive role with independent account responsibility
• Why KING 5 Media Group / TEGNA
• At KING 5 Media Group and TEGNA , we are building the future of local media through premium sports partnerships, streaming innovation, cross-platform storytelling, and data-driven advertising solutions.
• This program offers the opportunity to build a long-term career with one of the most recognized local media brands in the Pacific Northwest while gaining experience across television, streaming, sports sponsorships, and digital advertising.
• Pay Range
• $85,000 - $105,000 USD

Benefits

Additional Information

About TEGNA TEGNA Inc. (NYSE: TGNA) helps people thrive in their local communities by providing the trusted local news and services that matter most. With 64 television stations in 51 U.S. markets, TEGNA reaches more than 100 million people monthly across the web, mobile apps, streaming, and linear television. Together, we are building a sustainable future for local news. KING 5 Media Group , the Home Team for Seattle sports and local storytelling, is seeking motivated, high-potential sales professionals to join our team. This 12-month accelerated development role is designed to build the next generation of multiplatform media sales professionals through hands-on experience, mentorship, structured training, and progressive selling responsibility across television, streaming, sports sponsorships, and digital advertising solutions. Participants will gain experience across Seahawks programming, Kraken partnerships, Mariners broadcasts, NBC Sports, Olympics coverage, K5+, Premion, NBC Peacock, and other multiplatform advertising solutions.

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