Hands-on proficiency with analytics and productivity tools - particularly Tableau, Excel, and Microsoft 365 - with the ability to build dashboards and derive actionable insights
Demonstrated experience leveraging AI tools to optimize team workflows and accelerate output
Excellent oral and written comm
Benefits
Vision insurance
Additional Information
Are you looking for a unique opportunity to be a part of something great? Want to join a 17,000-member team that works on the technology that powers the world around us? Looking for an atmosphere of trust, empowerment, respect, diversity, and communication? How about an opportunity to own a piece of a multi-billion dollar (with a B!) global organization? We offer all that and more at Microchip Technology Inc.
People come to work at Microchip because we help design the technology that runs the world. They stay because our culture supports their growth and stability. They are challenged and driven by an incredible array of products and solutions with unlimited career potential. Microchip's nationally-recognized Leadership Passage Programs support career growth where we proudly enroll over a thousand people annually. We take pride in our commitment to employee development, values-based decision making, and strong sense of community, driven by our Vision, Mission, and 11 Guiding Values ; we affectionately refer to it as the Aggregate System and it's won us countless awards for diversity and workplace excellence.
Our company is built by dedicated team players who love to challenge the status quo; we did not achieve record revenue and over 30 years of quarterly profitability without a great team dedicated to empowering innovation. People like you.
Visit our careers page to see what exciting opportunities and company perks await!
Job Description:
Product Strategy & Roadmap
Define portfolio strategy, positioning, segmentation, and differentiation across industrial and automotive segments
Translate customer and market requirements into prioritized product specs, value propositions, and data-driven business cases
Lead marketing input into product roadmaps and lifecycle planning
Develop deep understanding of system-level requirements and platform strategies
Personally lead product definition for the most strategically impactful programs, ensuring first-hand market insight shapes every critical decision
Go-to-Market Execution
Create and execute marketing strategies targeting priority segments, regions, and strategic accounts
Partner with Sales on pipeline reviews, forecast alignment, and corrective actions
Drive win/loss analysis and competitive intelligence to refine positioning
Support strategic customer engagements and executive-level discussions
Sales Enablement & Communications
Define and drive high-impact collateral: solution briefs, presentations, launch kits, and case studies
Lead product launches and ensure consistent messaging across all channels
Serve as primary liaison to Corporate MarCom for brand-compliant execution
Team Leadership
Manage a team of Marketing Engineers with full personnel responsibility
Set clear priorities, enforce execution standards, and foster a high-performance culture
Develop talent through coaching, structured development plans, and succession planning
Lead by example as a hands-on contributor - stepping in to personally drive critical tasks when the situation demands it
Operational Excellence & Innovation
Champion the adoption of AI-powered tools and workflows across the team to accelerate decision-making, automate routine tasks, and multiply productivity
Leverage Tableau, Excel, and the broader Microsoft 365 suite to build dashboards, perform analyses, and deliver data-driven insights that inform strategy
Continuously identify and implement process improvements that free the team to focus on high-value, strategic work
Partner & Ecosystem Development
Manage and strengthen Microchip's worldwide Touch Partner network
Drive design-ins through module partners, distribution, and direct customer channels
Cross-Functional Collaboration
Coordinate with Sales, Engineering, Applications, Systems, and Supply Chain
Represent marketing in cross-functional forums and customer escalations
Requirements/Qualifications:
Education
Bachelor's or Master's degree in Electronics, Computer Science, or related fields
MBA or equivalent senior expertise in marketing or applications roles is a plus
Microchip Technology · - Garching - 30 Parkring, Germany